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Nidheesh Hasabnis

@nidheeshhasabnis

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Product designer with 5+ years building web and mobile platforms across B2C and startups.

India

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What I'm looking for

I want to design product experiences for startups or B2C platforms where I can own end-to-end UX, build scalable design systems, run user testing and A/B experiments, and deliver inclusive, WCAG-aligned web and mobile interfaces.

I’m a product designer with 5+ years of experience working with startups and B2C companies, designing web and mobile platforms from MVP to V1. I’ve helped build products used by 5M+ users across 30 countries in crypto, AI, media, e-commerce, and real estate—while prioritizing WCAG-compliance and strong cross-functional collaboration.

As a founding designer for an AI-driven crypto trading platform, I led end-to-end product design, crafted financial workflows and conversational AI interactions across 5+ modules, and supported pre-seed funding of $500K. I also built a design system with 50+ reusable components, 30+ design tokens, and 15+ UX patterns to establish UI standards and accessibility aligned with WCAG 2.2. Previously, I led product design for a multimodal news app for Gen Z, using 100+ participant research and 800+ synthesized insights, and launched A/B tests that contributed to a 4× engagement lift; I also designed the onboarding and shopping experience for a local e-commerce platform, helping onboard 6,000+ users and reduce time to first purchase to under 5 minutes.

Experience

Work history, roles, and key accomplishments

Current

UX/ UI Designer (Founding Designer)

Current

Oya Chat

Oct 2024 - Present (1 year 9 months)

Led end-to-end product design as the founding designer for an AI-driven crypto trading platform, shaping financial workflows and conversational AI interactions. Built a design system and information architecture while driving early user testing to improve onboarding and activation.

UX UI Design Conversational AI Design Design Systems Information Architecture Interaction Design Prototyping Usability Testing Competitive Analysis

Product Designer

CNN

Jan 2024 - Jul 2024 (6 months)

Led product design for a multimodal news app targeting Gen Z engagement, creating user flows and high-fidelity prototypes across onboarding, content discovery, and media consumption. Conducted user research and usability testing, and ran A/B tests to improve engagement.

UX Design Prototyping User Research Usability Testing Design Systems A B Testing Interaction Design UI Design

Graphic/ UX Designer

Local

Nov 2022 - Apr 2023 (5 months)

Designed the shopping and onboarding experience for a mobile e-commerce platform connecting users with local clothing stores. Conducted user interviews and usability testing to streamline the purchase journey and improve task completion.

UX Design UI Design User Interviews Usability Testing Interaction Design

Experience Designer

GRIT: Environmental Design + Research Studio

Feb 2021 - Oct 2022 (1 year 8 months)

Designed immersive environmental experiences, including a multisensory mobile pop-up play environment informed by toddler sensory development research. Also led design for a multigenerational farmhouse spatial experience tailored to the needs of three generations.

Environmental Design Interaction Design

Education

Degrees, certifications, and relevant coursework

California College of the Arts (CCA)

Master of Design, Human Computer Interaction

2023 - 2024

Earned a Master of Design in Human Computer Interaction at California College of the Arts (Aug 2023–Aug 2024). Received the IMPACT Award ($10,000) in Apr 2024 for product design advancing community welfare.