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Malaika Mansoor

@malaikamansoor

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Visual Designer across brand identity and campaigns, creating cohesive café branding for TDC.

United Kingdom

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At Nayel LLC, I created e-commerce, campaign and social assets for product launches and promotional activity. I produced Amazon A+ Content and product visuals, maintaining consistent standards across product lines and digital touchpoints.

For TDC, I created a café visual identity and applied it across menus, packaging, signage, uniforms and environmental graphics. I also produced recurring marketing assets for print and social content.

Across freelance projects with Freebird Studio, Marveliss and Meating.pk, I developed brand identity systems and created packaging, campaign and social assets. I bring visual communication together with user-centred design, supported by my MSc in User Experience Design and training in accessibility and design thinking.

Experience

Work history, roles, and key accomplishments

Visual Designer

Nayel LLC

Mar 2024 - Dec 2024 (9 months)

Created e-commerce, campaign and social assets for product launches and promotional activity. Produced Amazon A+ Content and maintained consistent visual standards across multiple product lines.

Typography Imagery Visual Hierarchy Amazon A+ Content E commerce Design Campaign Design Social Media Design

Graphic Designer

TDC

Apr 2021 - Dec 2024 (3 years 8 months)

Created the café's visual identity and applied it across menus, packaging, signage, uniforms and environmental graphics. Produced recurring marketing assets while maintaining consistency across changing briefs.

Brand Identity Typography Color Theory Layout Print Design Packaging Design Environmental Graphics Client Communication

Social Media Designer

Meating.pk

Apr 2024 - Jun 2024 (2 months)

Designed seasonal marketing assets for Ramadan and Eid campaigns across social media platforms. Produced engaging posts, stories and promotional graphics tailored to campaign objectives.

Social Media Design Campaign Design Content Creation Influencer Marketing Visual Branding Fast Paced Delivery

Visual Designer

Freebird Studio

Jun 2023 - Apr 2024 (10 months)

Developed complete brand identity systems including logos, typography and visual guidelines. Produced print collateral and marketing materials that strengthened brand recognition.

Brand Identity Logo Design Typography Visual Guidelines Print Collateral Marketing Materials Creative Direction

Creative Designer

Marveliss

Jan 2023 - Feb 2024 (1 year 1 month)

Designed premium packaging, promotional kits and seasonal campaign assets that aligned with brand positioning. Created print, digital and motion graphics supporting product launches and influencer collaborations.

Packaging Design Promotional Design Campaign Design Print Design Digital Design Motion Graphics Brand Guidelines Collaboration

Graphic Designer

Marsons Media

Mar 2023 - May 2023 (2 months)

Contributed to brand identities and visual systems for client and internal projects. Designed presentations, UI graphics, campaign assets and marketing materials, and built reusable branded templates.

Brand Identity Visual Systems Presentation Design Graphics Campaign Design Template Design Collaboration