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karolina moskalKM
Looking for a job

karolina moskal

@karolinamoskal

Marketing ops & ecommerce marketer: Magento launches, SEO/AEO, email automation, Google Ads. Cut ad spend $70K→$10K/mo while doubling ROAS.

United States
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What I'm looking for

A remote Marketing Operations, Lifecycle/Email, or Ecommerce Marketing Manager role on a small team where marketing is a clearly defined function. I do my best work self-directed: running campaigns, automation and SEO/AEO end to end, with clear scope and few meetings.

I run marketing operations so small teams can do the work of bigger ones.

Over 7+ years across marketing and design, I've been the person who makes campaigns and launches actually ship: product page launches, email automation in ActiveCampaign, paid search in Google Ads, technical SEO and AEO/GEO for AI search, and the reporting (GA4, Search Console) that shows what's working.

Recent results at Dynamism, a national reseller of industrial 3D printing technology, where I built and run the marketing function solo: restructured Google Ads from $70K/month at 4x ROAS to $10K/month at 8–10x ROAS; found why ~9,000 pages weren't being indexed and fixed it with a robots.txt change instead of a dev project; designed a reusable product page system (16-block component library in Magento Page Builder) adopted by the dev team; and built an agentic AI pipeline that scrapes product data, builds pages and generates FAQ schema.

Before Dynamism: Marketing & Communications Specialist at US Tsubaki, Brand Marketing & Visual Designer at Inter-Continental Trading, and Graphic Designer at S&S Truck Parts. A background in brand and graphic design means I can take a campaign from strategy to finished asset without a handoff.

Looking for a remote Marketing Operations, Lifecycle/Email, or Ecommerce Marketing Manager role on a team where marketing is a clearly defined function. Open to people-management roles.

Experience

Work history, roles, and key accomplishments

DI
Current

Marketing Operations Lead

Dynamism Inc.

Jul 2023 - Present (3 years 3 months)

Built and run the marketing function solo for a national ecommerce reseller. Run product page launches end to end (Figma, Jira, live-site QA), lead technical SEO and AEO/GEO (fixed an indexing issue affecting ~9,000 pages), built an agentic AI product-page pipeline, and cut Google Ads spend from $70K to $10K/month while doubling ROAS to 8–10x. Also own trade shows and web/blog/social content.

U.S. Tsubaki logoUT

Marketing & Communications Specialist

U.S. Tsubaki

Sep 2022 - Mar 2023 (6 months)

Supported messaging alignment and campaign integration across industrial product lines following acquisitions. Partnered with product managers to translate technical specs into customer-facing marketing materials. Coordinated trade show integration across newly consolidated product lines, managing logistics and brand consistency.

Inter-Continental Trading USA logoIU

Brand Marketing & Visual Designer

Inter-Continental Trading USA

Mar 2021 - Sep 2022 (1 year 6 months)

Managed marketing execution across packaging, ecommerce, retail, and social for multiple consumer product lines. Created and launched new brands under the company umbrella: identity, packaging, graphics, and ecommerce pages. Maintained consistent messaging and asset production across seasonal launches and trade marketing.

S&S Truck Parts logoSP

Graphic Designer

S&S Truck Parts

Feb 2019 - Mar 2021 (2 years 1 month)

Managed product catalogs for multiple white-label clients (truck part retailers rebranding S&S parts under their own name), updating layouts and specs per client. Created brand identities and logos for white-label clients. Partnered with sales to produce marketing and sales-support designs for individual accounts.

Education

Degrees, certifications, and relevant coursework

CD

College of DuPage

Associate of Applied Science (A.A.S.), Graphic Design

2017 - 2019

Associate of Applied Science in Graphic Design.

Availability

Looking for a job

Location

United States

Authorized to work in

Salary expectations

100k-130k USD

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