Judith Matewa

Developed social media strategies aligned with company marketing goals and created engaging content including text, images, and videos. Scheduled posts across platforms using management tools and generated reports to measure ROI and justify social media efforts.

Wrote and edited high-quality content for blog posts, articles, and various digital platforms. Conducted in-depth research on industry-related topics to create well-informed, engaging content, optimizing it for SEO including keyword research and on-page best practices.

Managed and expanded brand presence across Instagram, LinkedIn, Facebook, TikTok, and Pinterest, creating and scheduling engaging multimedia content. Wrote and published SEO-aligned blog posts and analyzed performance metrics to refine content strategy and boost audience engagement.

Managed a team of four, overseeing strategy and performance review while maintaining consistent brand messaging across various communication platforms. Provided excellent customer service, identified trends, and optimized spend based on insights, also creating and analyzing monthly financial reports.

Increased website traffic by 200% in one year and successfully launched a new SEO campaign that resulted in a 50% increase in organic search traffic. Analyzed competitor websites to integrate best practices and optimized Google Ads campaigns to achieve a 200% ROI.