At Play Group, I develop design and communication solutions for PlayGroup, Celuphone, GIGO, and Circle Line. I designed packaging for 45+ products, from visual concepts through production-ready files.
I created visual content for 140+ products across e-commerce, Mercado Libre, price lists, and B2B communications. When imported products had limited supplier imagery, I used AI to create product images in advance.
I conceptualized a digital catalog shaped by B2B customer buying behavior and connected it to WhatsApp ordering, and collaborated on a landing page. I also managed visual communication projects for the showroom opening and participated in implementing a CRM for 4,400+ contacts.
