Joaquina Buteler

As a freelance graphic designer, I create visual identities and branding from scratch, including style guides that help keep brands consistent across formats.

I also design strategic social media content and graphic assets. For a leading construction-sector company, I actively participated in updating and redesigning large-scale packaging systems, balancing visual design with technical and regulatory requirements.

At HRC Consultora, I developed graphics for institutional communications, including social media and signage, and adapted digital and print content to client needs.

I studied Industrial Design at Universidad de Buenos Aires - FADU and am specializing in UX/UI through CoderHouse. I’m interested in user-centered experiences and use Figma to develop wireframes and prototypes focused on usability.