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Gela AdamianiGA
Open to opportunities

Gela Adamiani

@gelaadamiani

Creative Director and brand strategist designing joyful, human-centered experiences for kids.

Georgia
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What I'm looking for

I’m looking for a creative leadership role where I can own brand and visual direction, lead multidisciplinary teams, and build human-centered, joyful experiences—using modern workflows (including AI) to deliver high-quality work on tight timelines.

I’m a Creative Director focused on building consistent brand and visual experiences across digital and physical touchpoints. At AVISPA, I led complete creative direction and brand development strategy, developing the visual identity and communication style while driving campaigns, digital content, and promotional materials.

I bring a strong psychology foundation to creative work—using an understanding of human behavior, emotional engagement, and child-focused experiences to design more intuitive, engaging product journeys. I’ve also led multidisciplinary teams, managed creative workflows in fast-moving environments, mentored designers and content creators, and maintained high-quality standards through design systems and scalable asset production processes.

I’m passionate about modern creative tooling and efficiency, including AI-assisted creative workflows to improve production speed and quality. Alongside visual work, I create and shape sound—supporting richer multimedia experiences through sound design, audio editing, music production, and audio storytelling.

Experience

Work history, roles, and key accomplishments

AV

Creative Director & Brand Manager

Avispa

Jan 2023 - Jan 2026 (3 years)

Led end-to-end creative direction and brand development strategy for Avispa, ensuring consistent brand identity across digital and physical touchpoints. Developed brand visual identity, marketing campaign concepts, and communication style while collaborating with marketing, sales, and external partners.

Education

Degrees, certifications, and relevant coursework

IT

ITVET - Academy of Information Technologies

Bachelor, Psychology

2025 - 2026

Bachelor studies at ITVET - Academy of Information Technologies in Tbilisi, with a focus on psychology.

Caucasus University logoCU

Caucasus University

Bachelor, Psychology

2019 - 2024

Bachelor studies in psychology at Caucasus University, with coursework focused on human behavior, motivation, cognitive processes, emotional engagement, and child psychology principles.

Tech stack

Software and tools used professionally

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