
Fatima Rauf
@fatimarauf
I design intuitive digital interfaces using psychology, UX research, and Figma.
What I'm looking for
I've redesigned high-traffic booking, login, and checkout flows for an IRCTC UX case study, using behavioral mechanics to reduce choice paralysis, captcha friction, and cognitive load. I also re-engineered Blinkit's mobile visual system into a high-contrast light interface to improve readability and task completion.
With a Master's in Psychology, I translate cognitive and behavioral insights into user journeys, wireframes, high-fidelity interfaces, and scalable Figma design systems. I'm seeking a paid remote internship or junior design role where I can create thoughtful, conversion-focused product experiences.
Experience
Work history, roles, and key accomplishments
UI/UX Designer and Enthusiast
Self Employed
Analytical and user-centric product designer with a Master's in Psychology, specializing in behavioral design and high-converting interfaces. Proficient in advanced Figma workflows and UX research to reduce cognitive load and eliminate interaction friction.
Education
Degrees, certifications, and relevant coursework
ISBM University
Master of Arts, Psychology
2022 - 2024
Completed a Master's in Psychology with a focus on cognitive psychology and behavior mechanics, applying these insights to user experience design.
Jagran Lakecity University
Bachelor of Arts, Public Policy and Administration, Psychology
2019 - 2022
Pursued a Bachelor of Arts with a major in Public Policy and Administration and Psychology, gaining foundational knowledge in policy frameworks and human behavior.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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