Open to opportunities

Ayushi samal

@ayushisamal

Message

I design research-driven digital experiences that simplify complex user journeys.

India

Message

What I'm looking for

I'm looking to contribute to user-centered product design work where I can conduct research, turn insights into prototypes, and improve real user journeys across digital and physical touchpoints.

I've always craved a career where every day brings new challenges and creative opportunities. While pursuing my engineering degree, I discovered my passion for design—the perfect blend of logic and creativity. Now, as a UI/UX designer, I craft seamless, user-friendly experiences that prioritize both aesthetics and functionality. Skilled in wireframing, prototyping, and UX research, I focus on making digital experiences intuitive and engaging. Experienced in creating branding materials, social media creatives, and interactive interfaces that align with user needs and business goals. Passionate about typography, storytelling, and dramatics, I believe design is a powerful form of communication beyond just visuals.

Experience

Work history, roles, and key accomplishments

UX Design Intern

Teezash Labs

Oct 2025 - Nov 2025 (1 month)

Pioneered multi-modal user journey maps integrating physical product interaction, mobile app usage, and cloud service feedback, identifying 7 critical friction points. Led qualitative research with 50+ users and analyzed telemetry data to inform a redesign that reduced setup-related support calls by 22%.

UX Research User Journey Mapping Qualitative Research Data Analysis IoT Product Design Figma

Education

Degrees, certifications, and relevant coursework

National Institute of Technology, Rourkela

Bachelor of Technology, Industrial Design Engineering

2023 -

Pursuing a Bachelor of Technology in Industrial Design Engineering at the National Institute of Technology, Rourkela, with coursework in design thinking, interaction design, and communication design.