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Emerson Crespo

@emersoncrespo

Graphic designer at Ferco who developed the Ferco brand identity across packaging, catalogs, uniforms, advertising, and its delivery fleet.

Venezuela

Message

At Ferco ven C.A., I developed the in-house Ferco brand identity and rolled it out across packaging, catalogs, uniforms, outdoor advertising, and the delivery fleet. I also designed a modular trade-show booth, including floorplans and a 3D render.

My work spans branding and advertising design, with an AI-powered workflow. At Novak/VisualizaSM, I developed visual systems and content for optical industry brands; at CADIF1 Software Academy, I designed social and motion graphics and livestream assets. I use Adobe Creative Suite and generative AI tools to create consistent commercial work.

Experience

Work history, roles, and key accomplishments

Current

Graphic Designer

Current

Fercoven C.A.

Feb 2025 - Present (1 year 9 months)

Developed the identity for the in-house brand Ferco and rolled it out across packaging, catalog, uniforms, outdoor advertising and delivery fleet. Designed the brand's new tradeshow booth with floorplans and 3D renders, and produces social media content, commercial campaign assets, and print materials.

Brand Identity Packaging Design Print Design 3D Rendering Social Media Content Video Editing

Graphic Designer & Community Manager

Novak/VisualizaSM

Dec 2023 - Feb 2025 (1 year 2 months)

Developed visual systems and content for optical industry brands, designing banners, social media assets, large-format prints, and commercial collateral. Produced and edited photo and video content.

Visual Design Social Media Management Print Design Photography Video Editing