Eduardo Sant'Anna

Conducting user research, including interviews and usability testing, to gather critical insights and inform design decisions. Developing personas and mapping user journeys to ensure design solutions are effective and user-centered. Specializing in the design of web, mobile, and Smart TV applications, with a focus on creating wireframes, user flows, and high-fidelity interactive prototypes. Collab

Conducting user research, interviews, usability testing, creating personas, and mapping user journeys. Collaborating with multidisciplinary teams to define product requirements and create user-centered projects aligned with business goals. Creating wireframes, flows, and interactive prototypes to communicate design concepts and facilitate discussions with stakeholders. Working closely with develop

Designing web, mobile, and Smart TV applications. Conducting user research, including interviews and usability testing, to gather insights and validate design decisions. Developing personas and user journey maps. Creating high-fidelity clickable wireframes and prototypes. Collaborating with developers, product managers, and other stakeholders to ensure seamless implementation of design solutions.

Design of responsive web interfaces, email marketing, and banners.

Customer service, requirements gathering, project management, planning and execution of digital marketing campaigns, interface design, and information architecture. Implementation and administration of WordPress websites. Creation of advertising campaigns and marketing initiatives.

Designing web, mobile, and system interfaces, email marketing, and printed materials. Conducting benchmark research, organizing content, defining sitemaps, navigation flows, interaction design, and wireframing.

Designing interfaces for websites, email marketing, and banners. Creating advertising campaigns and marketing initiatives. Developing visual identities, patterns, advertisements, print media graphics, and product layouts. Project and team management.

Designing interfaces for websites, newsletters, and banners.

The MBA program in UX Design, Information Architecture, and Usability equips professionals with the skills necessary to excel in all aspects of designing web software, desktop applications, or mobile apps, with a strong emphasis on delivering exceptional user experiences. The curriculum encompasses strategic planning, extensive research, content definition, interaction design, usability assessment

Creating innovative and relevant digital experiences requires attention to users' needs and habits. Miami Ad School/ESPM, in partnership with the digital agency Huge, offers in this course the opportunity for you to learn how to create user-centered digital products through concepts and (plenty of) practice. Learn by doing the techniques and methods used at Huge to achieve these results.

User Experience Design Workshop:
Understanding User Needs
Conducting user research: techniques and methods for gathering insights into user behavior, preferences, and goals
Persona development: creating fictional representations of target users to inform design decisions
Defining information architecture: organizing and structuring content for intuitive navigation and findability
Interaction desig

Finance for Marketing
Pricing Strategies
Product and Brand Management
Service Management
Business Games with Emphasis on Marketing and Sales
Digital Marketing and Communication
Point of Sale Promotion
Simplified Marketing Plan
Sales Planning
Social Media and Web Metrics Monitoring
Personal and Business Communication Techniques
Sales Techniques