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debjit MitraDM
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debjit Mitra

@debjitmitra

Founder & CEO at RaagaPay, building an ethically sourced AI music dataset preserving Hindustani classical heritage.

India
Message

At RaagaPay, I’m building an ethically sourced, culturally intelligent AI music dataset that preserves Hindustani classical heritage and addresses algorithmic bias. I created an expert-annotated dataset spanning 50+ gharanas, with metadata for raga, taal, rasa, and gharana.

I also founded The Sonic Story, a sonic branding and audio UX studio. I develop custom sound systems and audio logos, and delivered sonic branding strategy and research for prospects including Novo Nordisk, Carlsberg, L'Oréal, Sanofi, BNP Paribas, and Maersk.

At ZEE – Technology & Innovation, I led product design and developed sonic branding guidelines across platforms. I also served as Head of Sound Design for Zee TV and collaborated with AI engineering teams on model training for user experience quality.

My work spans music production, sound engineering, and performance. I produced 38 localized audio advertisements for Spotify, composed music for a BBC natural history documentary, and perform electronic music and DJ sets as Shibzoid.

Experience

Work history, roles, and key accomplishments

RA
Current

Founder & CEO

RaagaPay

Sep 2025 - Present (1 year 1 month)

Founded RaagaPay to build India's first culturally intelligent, ethically-sourced AI music dataset, preserving Hindustani classical heritage while eliminating algorithmic bias in generative music models. Built a gold-standard, expert-annotated dataset spanning 50+ gharanas with an ~80-parameter metadata schema.

TS
Current

Founder

The Sonic Story

May 2024 - Present (2 years 5 months)

Founded and scaled a sonic branding and audio UX studio, developing custom sound systems and audio logos for brand identity and commercial growth. Delivered sonic branding strategy and research for prospects including Novo Nordisk, Carlsberg, L'Oréal, Sanofi, BNP Paribas, and Maersk.

Ableton logoAB

Special Event Coordinator

Ableton

Jan 2014 - Jul 2024 (10 years 6 months)

Spearheaded the official formation and growth of the Ableton User Group in India, building a community of electronic music producers and sound designers. Conceptualised and coordinated workshops and masterclasses to drive product engagement and adoption across the region.

ZI

Lead Product Design

ZEE – Technology & Innovation

Jun 2022 - Apr 2024 (1 year 10 months)

Spearheaded UX design strategy for core digital products, enhancing end-to-end user journeys. Developed and deployed sonic branding guidelines, unifying acoustic identity across platforms, and served as Head of Sound Design for Zee TV.

Education

Degrees, certifications, and relevant coursework

BF

Beat Factory

Diploma, Sound Engineering & Music Production

Diploma in Sound Engineering & Music Production from Beat Factory, New Delhi.

DS

Don Bosco School

Attended Don Bosco School.

Tech stack

Software and tools used professionally

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