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Bayhaqi User

@bayhaqiuser

English Literature graduate building bilingual PR and branding communications for digital impact.

Indonesia
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What I'm looking for

I’m looking for a PR and communication role where I can create bilingual digital content, support organizational branding campaigns, and grow in strategic, intercultural messaging across digital and institutional platforms.

I’m an English Language and Literature graduate from Darma Persada University, and I focus on bilingual communication that strengthens public relations, organizational branding, and digital messaging. I’m drawn to strategic communication work where intercultural understanding and global affairs awareness meaningfully shape how organizations connect with people.

Through my campus and event experience, I’ve developed and executed communication campaigns from concept to delivery. I produced promotional content for organizational branding, including Instagram materials, and supported cross-functional teams to align messaging with event objectives. In PR campaigns, my work contributed to a 45% increase in social media engagement and a 25% growth in participant interest during the campaign period, and I also helped drive a 30% increase in public awareness for an official institutional promotional event.

I’ve also built experience in structured, international communication. As a selected guest delegate in a bilateral international cultural exchange with Kanto Gakuin University (Japan), I delivered cross-cultural presentations to an international academic audience and participated in discussions on long-term institutional partnerships, covering academic programs, cultural exchanges, and student collaboration.

Professionally, I bring clear audience-focused writing, bilingual content production, and strong communication management—supported by tools like Microsoft Office and Google Workspace. I’m now eager to apply my communication strategy, intercultural competency, and creative execution to roles where consistent messaging and measurable campaign impact matter.

Experience

Work history, roles, and key accomplishments

BU

Treasurer Staff

BEM Darma Persada University

Dec 2023 - Jan 2025 (1 year 1 month)

Supported budget monitoring, expense tracking, and financial reporting for multiple student organization programs, maintaining accurate financial documentation and transparent administration. Coordinated operational and financial requirements for campus events and created promotional Instagram content to support organizational branding.

EV

Public Relation Staff

Elementum Vol. 1

Oct 2024 - Nov 2024 (1 month)

Developed promotional posters, reels, and social media captions aligned with event objectives, contributing to a 45% increase in social media engagement and 25% growth in participant interest during the campaign period. Produced 5+ branded digital assets and coordinated with internal teams to maintain consistent messaging across communication channels.

SF

Public Relation Staff

Senja Fest

Jul 2024 - Jul 2024 (0 months)

Executed outreach and publicity strategies for an official institutional promotional event, contributing to a 30% increase in public awareness for Darma Persada University. Designed the event logo and developed a brand identity system (typography, color palette, and communication tone) and supported consistent external communication across stakeholder-facing channels.

KE

Guest Delegate

Kanto Gakuin Event

Feb 2025 - Present (1 year 5 months)

Represented Darma Persada University as a selected delegate in a bilateral international cultural exchange program with Kanto Gakuin University, Japan. Delivered cross-cultural presentations and participated in discussions on long-term institutional partnerships and student collaboration initiatives.

Education

Degrees, certifications, and relevant coursework

Darma Persada University logoDU

Darma Persada University

Bachelor of English Literature, English Language and Literature

2022 - 2026

Grade: GPA 3.50/4.00

Bachelor’s program in English Language and Literature with a GPA of 3.50/4.00. Coursework covered academic writing, linguistics, literary analysis, cross-cultural communication, and research methodology.

Tech stack

Software and tools used professionally

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