Arpit Katiyar

Founding design role spanning product and growth for a Bengaluru-based stealth venture, owning visual and motion direction from the ground up.

Led visual storytelling for enterprise AI product launches, turning technical capabilities into clear product narratives. Set motion, narrative, and visual direction for feature education and launch communications.

Designed motion-led interface experiences for electric scooters, using icons and animation to communicate essential vehicle operations. Contributed visual design and motion systems for MoveOS 3, MoveOS 4, and Ola Electric web experiences.

Directed visual and art-direction strategy that strengthened brand appeal and customer engagement, coordinating across cross-functional teams. Used campaign performance and customer preferences to refine visual decisions.

Led visual and motion concept development across multiple brands including SBI General Insurance, SBI Cards, Tourism Australia, HDFC ERGO, and Hero MotoCorp. Used market research and user feedback to refine creative strategy.

Created visual design, presentations, digital product assets, and motion graphics for clients including Disney Enchanted, Vicks, Shoppers Stop, and ITC Gold Flake.

Researched and developed a library of 400 smartwatch-optimized workout animations. Contributed 3D product commercials for the smart scale and smartwatch.

Built foundational experience across UI/UX, video editing, 3D modeling, and promotional design.

Pursuing an MBA at the Indian Institute of Management Kozhikode, ongoing as of 2026.

Completed a Bachelor in Design at the National Institute of Fashion Technology, Mumbai, from 2014 to 2018.