ANIRBAN CHAKRABORTY
@anirbanchakraborty2
I lead motion design and brand storytelling for broadcast and streaming campaigns.
What I'm looking for
At JioHotstar, I own end-to-end creative production for platform campaigns and branded content across digital and broadcast touchpoints, leading high-volume pipelines that support platform growth.
I've directed promo campaigns, network branding, OTT visual communication, and broadcast design at Viacom18, ZEE5, 9X Media, and UTV. My work spans on-air graphics, show launches, motion systems, promos, packaging, and high-engagement digital assets.
Over 15 years, I've built creative teams, streamlined deadline-heavy workflows, managed agencies and post-production partners, and used AI-assisted tools to help turn big ideas into compelling visual narratives.
Experience
Work history, roles, and key accomplishments
Own end-to-end creative production for platform campaigns and branded content across digital and broadcast touchpoints. Led high-volume creative pipelines supporting platform growth.
Key Impact:
Led cross-functional creative teams to deliver high-visibility platform assets.
Streamlined production processes to improve turnaround in deadline-heavy environments.
Partnered with marketing, product,
Worked as Producer at JioHotstar.
Directed creative development for promo campaigns and network branding initiatives.
Achievements:
Delivered large-scale broadcast design projects supporting flagship programming.
Elevated on-air visual identity through modern motion systems.
Mentored designers, improving creative consistency across deliverables.
Played a key role in shaping early visual communication for digital-first audiences.
Produced high-engagement assets for OTT distribution.
Collaborated with marketing teams to enhance campaign performance.
Contributed to brand recall through cohesive design language.
Worked as Creative Motion Director at Estoot.
Scaled client relationships across industries.
Built and led a multidisciplinary creative team.
Oversaw business operations, delivery quality, and client strategy.
Pre-production to Post production,Visualization and execution of On-Air properties (Promos and packaging) across all channels of 9X Media and maintain workflow of the Motion Graphics Team.
Handling Promos and packaging, Broadcast design at a network level/individual channels (across all channels of 9X Media Pvt. Ltd.)
Key Achievements:
9XM - On air graphics, Promos, Creatives
9X Tashan - Broadcast design
9X Jalwa - Broadcast design
9XO - Broadcast design
9X Channel launch - Promos and Packaging for every show that featured on the channel.
NewsX Channel Launch - Major promos and pack
Advertising, Films, Promos and Show Opens
Creating innovative Ad campaigns for Clients, Outdoor Publicity design, Print design, Layout.
Teach the students of 1st and Third Semester. And handled projects individually for the Center. Projects on 3D Animation for TATA STEEL.. and creatives for PEPSI and TATA STEEL had been executed under my responsibility.
Education
Degrees, certifications, and relevant coursework
The University of Burdwan
B.Com, Commerce
2000 - 2003
Bachelor in Commerce
The University of Burdwan
Bachelor of Commerce, Commerce
2000 - 2003
Bachelor in Commerce degree from The University of Burdwan.
DON BOSCO School, Bandel
ICSE and Indian School Certificate [I.S.C]
1993 - 2000
Availability
Location
Authorized to work in
Job categories
Skills
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