The Healthcare Copywriter reports to the Director, Member Engagement & Communications and is responsible for developing and managing corporate communications and member-facing content that educate and inform individuals about their health benefits.
Requirements
- Bachelor’s degree (BA/BS) and four (4) to six (6) years of work experience in copywriting, content marketing, or corporate communications for healthcare or employee benefits, preferred
- Fluent in Spanish and English (spoken and written) is required; experience in bilingual copywriting preferred
- Strong copywriting skills with experience crafting compelling marketing copy
- Professional portfolio showcasing compelling copywriting and marketing work capabilities
- Exceptional writing, editing, and proofreading skills with strong attention to detail
- Excellent oral communication, presentation, and interpersonal skills
- Proven ability to simplify complex topics into engaging, easy-to-understand content
- Strong understanding of health literacy, best practices, and experience writing for diverse populations
- Strong project management skills with the ability to multitask and meet deadlines
- Proficiency in Microsoft Office and content management systems (CMS); familiarity with marketing automation, preferred
- Knowledge of compliance and regulatory requirements related to healthcare communications, preferred
- Knowledge of Search Engine Optimization (SEO) best practices, email marketing, and digital content best practices is a plus
Benefits
- Profit-sharing
