Brand Manager – Middle

Overview:

SOFTSWISS continues to expand the team and is looking for a Brand Manager.
We need a true and accomplished professional who shares our culture and values.

Key responsibilities:

• Lead brand marketing initiatives for one or several B2B product lines within our portfolio
• Own the brand positioning and messaging architecture in alignment with business strategy and product development
• Collaborate closely with Product, PR, Digital, Design, and Events teams to ensure a consistent brand voice across all touchpoints
• Develop integrated brand campaigns (from strategy to execution), working with both internal teams and external partners
• Translate complex product and market insights into clear, compelling narratives
• Monitor brand health metrics, market trends, and competitor positioning – and turn them into actionable insights
• Support strategic marketing planning and brand guardianship at a global scale

Requirements:

• 4+ years of experience in brand marketing, ideally in tech, SaaS, or B2B segments
• Strategic mindset with the ability to distill complexity into clarity
• Proven experience working with mature or evolving brand platforms
• Strong understanding of integrated campaign planning and execution
• A keen eye for storytelling - both visual and verbal - and attention to detail
• Confidence to work across functions and cultures in a fast-paced international environment
• Being able to adapt and change directions in an instant
• High level of responsibility, punctuality, initiative, proactivity, and strong can-do attitude
• Upper-Intermediate or higher Russian and English (B2+)
• Advanced use of Excel, PowerPoint, Google Docs

Nice to have:

• iGaming industry experience

Our Benefits:

• Full-time remote work opportunities and flexible working hours
• Private insurance
• Additional 1 Day Off per calendar year
• Sports program compensation
• Comprehensive Mental Health Programme
• Free online English lessons with a native speaker
• Generous referral program
• Training, internal workshops, and participation in international professional conferences and corporate events.