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SMDigital Philippines is an award-winning international digital marketing and call center agency providing remote work opportunities with a focus on family culture and professional growth.

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University Outreach Specialist

We are seeking a detail-oriented and persistent University Outreach Specialist to support the launch of CeliacU, a platform dedicated to helping students with celiac disease navigate college dining and campus living. This role involves identifying and connecting with campus dining professionals across U.S. colleges and universities to schedule video interviews and gather critical information about gluten-free accommodations.

Primary Responsibilities

Research & Contact Identification

  • Research and identify appropriate contacts at target universities, including:
    • Campus dietitians and nutritionists
    • Dining services directors and managers
    • Student wellness coordinators
    • Disability services staff
  • Verify contact information and update the outreach database
  • Prioritize outreach based on university rankings and strategic importance

Outreach & Communication

  • Conduct professional phone calls to universities & specific departments
  • Send personalized email outreach using the provided templates
  • Follow up consistently on initial outreach attempts
  • Handle objections and redirect conversations to appropriate contacts
  • Maintain professional, warm communication that represents the CeliacU mission

Interview Coordination

  • Encourage 15-20 minute video interviews with confirmed contacts (Calendly-Automated)
  • Coordinate across time zones and university schedules (System will automate)
  • Send interview confirmations and reminders (System will automate)
  • Provide interview questions in advance to participants
  • Reschedule interviews as needed and maintain calendar accuracy

Database Management

  • Maintain a detailed outreach tracker with all contact attempts in our CRM
  • Update contact information, interview status, and detailed notes
  • Track outreach metrics and conversion rates (automated)
  • Generate weekly progress reports from the template
  • Ensure data accuracy and completeness

Target Goals

  • Phase 1: Contact and secure interviews with the top 100 U.S. colleges and universities
  • Phase 2: Expand outreach to the next 250 institutions (public and private)
  • Phase 3: Reach 1,000 universities by year-end
  • Initial Daily Target Metrics: 30 university contact attempts (4 per hour, 15 minutes per school, including research, call, and follow-up); will establish actual metrics in the first month
  • Weekly Target: ~150 initial contact attempts with 10% interview confirmation rate (~15 confirmed interviews per week)

Required Qualifications

Communication Skills

  • Excellent verbal and written English communication
  • Professional phone presence and confidence in cold calling
  • Ability to quickly build rapport with university staff
  • Strong email writing skills with attention to detail

Technical Proficiency

  • Experience with CRM systems and Google Sheets
  • Comfortable with video conferencing platforms (Zoom, Meet, etc.)
  • Basic internet research skills
  • Email management and calendar coordination

Personal Qualities

  • High persistence and resilience in outreach efforts
  • Strong organizational skills and attention to detail
  • Empathy for families dealing with celiac disease
  • Self-motivated with the ability to work independently
  • Professional demeanor when representing the CeliacU mission

Preferred Qualifications

  • Personal experience with celiac disease or gluten allergies (highly preferred)
  • Previous experience in B2B outreach, sales, or customer service
  • Familiarity with higher education institutions
  • Understanding of dietary restrictions or food allergies
  • Experience with research and data collection
  • Virtual assistant or remote work experience

Compensation & Work Arrangement

  • Schedule: Full-time, Monday-Friday (flexible hours to accommodate university time zones since colleges are in different time zones)
  • Work Type: Remote position
  • Compensation: Competitive hourly rate based on experience
  • Performance Incentives: Bonus structure based on interview confirmation rates

Growth Opportunities

  • Potential expansion into interview conducting and content creation
  • Opportunity to shape the outreach strategy as the platform grows
  • Training and development in digital marketing and community outreach
  • Potential for increased responsibilities as CeliacU scales

Application Requirements

Please submit:

  • Resume highlighting relevant communication and outreach experience
  • Brief cover letter explaining your interest in supporting families with celiac disease
  • Example of professional email communication (can be anonymized)

Home Office Requirements

  • Stable internet connection with at least 100 Mbps postpaid (must provide a screenshot of a speed test)
  • Computer (at least 16GB RAM and Intel i5 core processor equivalent or up)
  • Noise-Cancelling Headset
  • Backup Internet Connection (Prepaid Home WIFI Router or Pocket WIFI)
  • Power Outage Backup
  • Dual Monitor

Company Culture

This role supports a mission-driven organization focused on empowering families and students with celiac disease. We value persistence, empathy, and professional excellence in all communications. You'll be joining a high-performing, passionate, and responsible dedicated team working to make a meaningful impact in the lives of students with dietary restrictions. You will also be working directly with our CEO, as this is a passionate project for him and his family.

About the job

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Posted on

Job type

Full Time

Experience level

Entry-level

Location requirements

Hiring timezones

Philippines +/- 0 hours

About SMDigital

Learn more about SMDigital and their company culture.

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We're an award-winning digital agency with over 160 talented teammates spread across North and South America, and now expanding throughout the Philippines. We specialize in delivering comprehensive digital marketing and call center solutions across industries like healthcare, finance, e-commerce, and real estate. Our team works remotely, giving us the flexibility to tap into the best talent while maintaining a collaborative culture that values growth and development.

What sets us apart is our genuine family-like environment where everyone has a voice. We've built a workplace that prioritizes work-life balance, offers performance bonuses, and provides real opportunities for career advancement. Our teammates constantly tell us they feel heard, valued, and supported - not just as employees but as part of something bigger. We're not just another digital agency; we're a community of driven professionals who believe in making a difference together.

Employee benefits

Learn about the employee benefits and perks provided at SMDigital.

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Holiday Bonus

Additional bonus during holiday season

Birthday Leave

Special leave to celebrate your birthday

Monthly Company Bonus Program

Performance-based bonuses awarded monthly

Paid Time Off

Generous paid vacation leave for employees

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