Go-to-Market Strategy Manager

About NextStep

NextStep connects top consulting talent with high-potential opportunities through smart, AI-powered matching. We partner with ambitious companies across sectors to place experienced professionals in roles where they can have a real impact. On behalf of a client in our partner network, we are currently looking for a Go-to-Market Strategy Manager to join their team.

About the Company

Our client is a B2B SaaS company based in London, providing compliance and risk management software to financial services firms across the UK and Europe. Series B-backed with £40m raised, they are accelerating expansion into new verticals and geographies and need a dedicated GTM strategy function to lead that effort. The team is analytically rigorous and moves fast, with senior hires coming from McKinsey, BCG, and leading fintech scale-ups.

The Role

As Go-to-Market Strategy Manager, you will own the strategic design and execution of market entry and launch efforts across new customer segments. Working closely with Sales, Marketing, and Product, you will develop the commercial frameworks, pricing strategies, and channel approaches that define how the business grows into new markets.

What You'll Do

• Lead GTM planning for new product lines and geographic markets, including segmentation, positioning, and channel strategy.

• Develop pricing frameworks and commercial models that reflect customer value and competitive dynamics.

• Partner with Sales and Marketing to design launch playbooks and track performance against entry targets.

• Conduct primary and secondary research to build a clear picture of market opportunity, buyer behaviour, and competitive landscape.

• Report on GTM performance to the senior leadership team and iterate strategy based on early results.

What We're Looking For

• 4–7 years of experience in strategy consulting, growth strategy, or a commercial strategy role within a technology business.

• Strong analytical skills with experience in market sizing, customer segmentation, and competitive analysis.

• Comfortable owning a project end-to-end and presenting findings directly to senior stakeholders.

• Collaborative and commercially minded, able to work across product, marketing, and sales without friction.

• Exposure to SaaS, fintech, or regulated industries is an advantage.

Compensation & Benefits

• Base salary of £80,000 – £105,000, depending on experience.

• Annual performance bonus.

• EMI equity options in a high-growth SaaS business.

• Private health cover, enhanced pension, and hybrid working from London.

How to Apply

To be considered for this role, please create your profile at getnextstep.com. Once your profile is complete, our matching system will evaluate your background against the role criteria and match you with the company if it's a strong fit. No cover letter required.

This role is listed by NextStep on behalf of our client. All applications are handled with confidentiality.

Compensation Range: £80K - £105K