Senior Paid Marketing Manager

Do you check your campaign dashboards before your morning coffee? Are you the kind of marketer who can't leave a poorly optimized ad group alone? If paid media is where you do your best work — this role was made for you.

🌐 Work Setup: Remote (Philippines-based only)
🌙 Work Schedule: 6:00 PM – 3:00 AM Philippine Time

🏢 About the Role

We're looking for a Senior Paid Marketing Manager with a strong paid media background to join our growing marketing team. You'll lead our paid acquisition efforts across Google, LinkedIn, Reddit and other platforms while collaborating cross-functionally on launches, enablement, and lifecycle campaigns.

This is a hands-on role for someone who lives in the ad platforms, knows how to drive pipeline efficiently, and can connect paid performance to broader marketing outcomes. You'll work alongside a fellow Senior Marketing Manager — the two of you will complement each other's strengths to cover the full marketing engine without missing a beat.

🎯 What You'll Do

Your core ownership — Paid Acquisition & Performance Marketing

✅ Own paid advertising strategy and execution across Google, LinkedIn, Reddit, and other platforms — including campaign setup, audience targeting, creative testing, bid management, and budget optimization
✅ Continuously test and iterate on ad creative, copy, landing pages, and audience segments to improve conversion rates and lower CAC
✅ Manage and continuously improve website performance, including landing pages, conversion rate optimization, and SEO best practices
✅ Work within and help evaluate the company's Martech stack — HubSpot, Marketo, Salesforce, Google Analytics, and more
✅ Track and report on campaign performance, surface insights, and make data-driven recommendations to the team

🤝 Collaborate with the team on

🔹 End-to-end webinar production — from promotion and registration flows to post-event follow-up and reporting
🔹 Go-to-market planning and execution for new product launches — including messaging, collateral, and campaign coordination
🔹 PLG funnels — onboarding email sequences, in-product messaging, and activation campaigns to improve trial conversion and user engagement
🔹 Sales enablement materials that support a quota-carrying team

🔍 What We're Looking For

⚠️ Experience marketing AI, automation, or MSP/IT management software products — REQUIRED

✅ 4–6 years of marketing experience, with at least 2 years in a B2B tech environment
✅ Deep, hands-on experience running paid media campaigns across Google, LinkedIn, Reddit, and other platforms
✅ Demonstrated experience with website management and conversion optimization
✅ Experience producing and promoting webinars or virtual events
✅ Familiarity with product launch processes and cross-functional collaboration
✅ Experience supporting PLG or self-serve funnels — onboarding, activation, or lifecycle campaigns
✅ Proven ability to create sales enablement materials that support a quota-carrying team
✅ Proficiency with marketing automation platforms and CRM tools
✅ Strong analytical skills and comfort working with campaign data and dashboards
✅ Excellent written communication and project management skills

✨ Nice to Have

💡 Experience with ABM (account-based marketing) strategies
💡 Familiarity with SEO tools such as Semrush or Ahrefs
💡 Experience working in a SaaS or PLG environment
💡 Background in marketing AI or automation products

🛠️ Tools You'll Work With

🔹 AI / Automation Products

🔹 MSP / IT Software

🔹 Google Ads

🔹 LinkedIn Campaign Manager
🔹 Reddit Ads
🔹 HubSpot
🔹 Marketo
🔹 Salesforce
🔹 Google Analytics

🔹 Semrush / Ahrefs

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

🏢 About MSPbots

MSPbots is a US-based AI company that builds intelligent automation tools for Managed Service Providers (MSPs) worldwide — helping IT businesses work smarter by automating workflows, surfacing real-time data, and eliminating manual work. You'll join a lean, high-performing marketing team, work directly with US-based leadership, and have real visibility into the pipeline you help build.

🎉 Benefits & Perks

💊 HMO Reimbursement — $100/month

🛡️ Life Insurance Allowance — $20/month

🦷 Dental & Vision Reimbursement — Dental ($20/month) + Vision ($4/month)
🌴 15 PTO credits per year (convertible to cash if unused)
📚 Training & Learning Reimbursement — up to $30/month
🇺🇸 US Holiday Pay
🏠 Remote work flexibility
📈 Opportunities for growth in a fast-moving AI company

🌟 And more

━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━

If you're obsessed with AI, automation, demand generation, and scaling growth through paid acquisition — this is your playground. 🚀