Born at the dawn of the 'App Age' in 2008, apploft GmbH emerged from a visionary group of former Apple managers in Hamburg, Germany. What began as a specialized agency for the burgeoning world of mobile applications has since blossomed into a comprehensive digital solutions partner. The journey started with a deep-seated passion for mobile technology and a keen understanding of its potential to revolutionize how businesses connect with their customers. This initial focus on creating high-end native iOS and Android applications laid a strong foundation of technical excellence and user-centric design principles that continue to define the company's ethos.
Over the years, apploft's narrative has been one of continuous evolution and adaptation. Recognizing that the digital landscape was expanding beyond just smartphones, the team proactively broadened its horizons. They ventured into developing solutions for a wider array of platforms, including tvOS, Android TV, and embraced emerging technologies like Augmented Reality (AR), Virtual Reality (VR), and conversational interfaces such as bots and skills. This expansion wasn't just about adding new services; it was about a commitment to providing holistic digital strategies for their clients. From initial strategic consulting, user experience (UX) and user interface (UI) design, and prototyping, to robust backend development and go-to-market support in app stores, apploft has grown to guide its partners through every stage of their digital product lifecycle. This journey from a niche app developer to a full-service digital agency is a testament to their foresight and dedication to staying at the forefront of technological innovation, helping both established companies and ambitious startups navigate the complexities of the mobile-first world.