Zooby Siddiqui

I’m a Digital Marketing & SEO professional with 4+ years of experience driving organic growth through technical SEO, content optimization, SEO automation, and data-driven strategies. I specialize in improving website visibility, search performance, and conversions by combining traditional SEO practices with emerging AI-driven search optimization techniques.

My expertise includes technical SEO audits, keyword research, on-page & off-page optimization, content strategy, internal linking, schema implementation, Core Web Vitals optimization, and competitor analysis. I have experience optimizing websites for Google Search, AI-powered search experiences (AEO/GEO), and improving content visibility across SERPs.

In my roles as Senior SEO Executive/SEO Executive, I have worked with tools like Google Analytics 4, Google Search Console, Semrush, Ahrefs, Screaming Frog, and automation workflows to streamline SEO processes. I have implemented SEO automation using scripts and tools to improve efficiency in reporting, analysis, and repetitive SEO tasks.

I focus on increasing keyword rankings, organic traffic, and lead generation through SEO + CRO strategies while also supporting local SEO (Google Business Profile), YouTube SEO, and digital marketing initiatives to strengthen overall online presence.