Stephanie Ngina
@stephaniengina
Strategic Social Media Manager with 7+ years of digital marketing expertise.
What I'm looking for
I am a strategic and creative Social Media Specialist with over 7 years of mission-driven digital communications experience. I have a proven track record of shaping and executing global social strategies, managing end-to-end content calendars, and driving engagement growth of up to 90% through data-informed campaigns. My skills as a storyteller and community facilitator enable me to adeptly handle crisis responses and collaborate cross-functionally, training both internal teams and external partners to elevate brand voice and measure impact.
In my current role as a RevOps Content Specialist at Velocity Media, I develop and execute content marketing strategies that enhance brand awareness and website traffic. I create and manage editorial calendars for various platforms and write SEO-driven content that significantly improves inbound traffic. My previous experience as a Digital Account Manager at WPP Scanad Africa allowed me to advise on social media strategies for high-profile clients, where I successfully grew followings and increased brand engagement through targeted campaigns and influencer collaborations.
Experience
Work history, roles, and key accomplishments
RevOps Content Specialist
Velocity Media
Mar 2024 - Present (1 year 4 months)
Developed and executed content marketing strategies to enhance brand awareness and website traffic. Created and managed editorial calendars for blogs, social media, and email campaigns. Wrote and optimized SEO-driven content for websites, newsletters, and social media.
Digital Account Manager
WPP Scanad Africa
Sep 2022 - Present (2 years 10 months)
Advised on and executed social media strategy for high-profile clients, growing Instagram & TikTok followings by 75% through targeted campaigns and timely reactive content. Owned end-to-end content calendar: ideated, drafted, and scheduled daily posts across platforms. Monitored channels in real time, moderated comments, and led rapid-response to emerging crises.
Digital Marketing Specialist
Moonsun Pictures International
Mar 2021 - Present (4 years 4 months)
Developed and managed an influencer marketing campaign for Softcare Pads, increasing brand awareness by 120%. Identified and collaborated with key opinion leaders in the feminine hygiene industry. Implemented a tracking and measurement system to analyze campaign effectiveness.
Content Developer
Kapu Digital
Aug 2020 - Present (4 years 11 months)
Researched and developed industry-related content aligned with business objectives. Created and managed editorial calendars for marketing campaigns. Wrote and edited high-quality copy for websites, blogs, and social media.
Social Media Manager & Content Creator
Nendo
Jan 2020 - Present (5 years 6 months)
Developed and implemented social media strategies for client accounts. Researched and created engaging content tailored to audience needs. Managed posting and scheduling, optimizing content timing for maximum reach.
Content Writer
Brand Design Development (Brand2D)
Mar 2017 - Present (8 years 4 months)
Reviewed and edited the final copy for accuracy and oversaw all phases of production. Developed unique copy options aligned with overall marketing objectives. Collaborated with account managers in content development for major clients.
Assistant Media Buyer
Brand Design Development (Brand2D)
Sep 2016 - Present (8 years 10 months)
Assisted in identifying target audiences and planning media campaigns. Negotiated ad space and airtime rates to optimize client budgets. Developed media plans with a strategic mix of platforms for maximum impact.
Education
Degrees, certifications, and relevant coursework
The Strathmore University
Bachelor of Commerce, Marketing
2012 - 2016
Studied marketing principles and strategies at The Strathmore University. Gained foundational knowledge in business and commerce with a focus on marketing.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
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