At AEC Business Solutions, I led SEO for Shuraatax.com and Dubiz.co, bringing 80+ competitive, high-intent B2B keywords into the Top 10 in the UAE market.
I grew organic traffic by 40%+ within six months through keyword mapping, on-page optimisation, and content improvements. I also fixed Core Web Vitals, crawl budget, indexing, and mobile usability issues, and implemented schema markup across both sites.
At UK International London Beauty School, I owned keyword research and content optimisation, growing rankings for 40+ target keywords. Technical and on-page improvements also increased average daily qualified leads from 6 to 9.
Earlier, I ran SEO programmes at Info Birth Innovations and NICHE Digital Media, including keyword research, technical fixes, and white-hat link building. I’ve also mentored SEO executives and interns, and use GA4, Google Search Console, Ahrefs, and SEMrush to track performance and report on leads and business outcomes.

