At Jobyaari, I worked on SEO content execution for recruitment and career articles, from topic research and keyword mapping through optimization, WordPress publishing, and content updates. I optimized 700+ articles and researched 1,000+ search terms, using search intent, competitor analysis, and content gaps to shape the work.
I also analyzed organic-search performance with GA4 and Google Search Console, supported backlink research, and managed Facebook and Instagram content. I created social media creatives in Canva and scheduled content through Meta Business Suite; Instagram reels achieved 60K+ views.
