idegraphic design

I am a creative leader with over 20 years of experience in multimedia design, specializing in brand storytelling, motion graphics, and visual content development across various media. My expertise lies in creating visually engaging campaigns that not only strengthen brand identity but also enhance audience engagement and deliver measurable results. I have a proven track record of collaborating across departments to align creative output with strategic marketing goals.

Throughout my career, I have achieved significant milestones, such as boosting Meta ad CTR by 35% through refined editing and rapid A/B testing. I have produced over 1,000 multimedia assets for platforms like TikTok and YouTube Shorts, and designed internal event visuals that have elevated cross-departmental communications. My ability to build branded design systems and campaign templates has been instrumental for global marketing teams.