I developed Qanzari “Lamees,” a three-visual concept for a UAE niche fragrance brand, translating its brand cues into restrained luxury imagery with tactile materials, product focus, and warm natural light. I took the project from research and moodboarding through reference-based generation and product-detail refinement.
For a luxury handbag spec commercial, I developed the concept, storyboard, and shot sequence, then used CapCut rough cuts to test pacing, match cuts, and transitions. Before that, at a private digital company, I created English-language learning content from scratch and delivered recurring weekly cohorts.
