At Self-Employed, I direct 0→1 product design for e-commerce and consumer products, taking ideas from discovery and wireframes to high-fidelity prototypes. I also work with founders on brand identities and use AI-assisted workflows to test concepts faster.
At Studio 1947, I designed mobile-first journeys across product ecosystems and partnered with engineering and product leads to ship features. Usability testing helped streamline checkout flows and lift user satisfaction by 18%.
For the Scope - an Edu platform project, I created a brand identity and Figma design system, then shaped user journeys that contributed to a 13% lift in sales.
On the NextDNS Dashboard Redesign project, I improved configuration flows through usability testing, reducing average task completion time by 30%. I also built a responsive front-end environment from the design specifications.
