Burair Zaidi
@burairzaidi
Marketing & Legal Affairs Lead in retail fashion, managing Shopify e-commerce and legal compliance while driving seasonal campaigns.
PakistanWhat I'm looking for
In my current Marketing & Legal Affairs Lead role at Retail Apparel and Fashion, I handle corporate documentation, contracts, regulatory compliance, and bank chargeback cases. I also manage Shopify e-commerce, SEO, CRM, and digital campaigns.
I plan seasonal marketing campaigns and promotions, monitor campaign performance, and coordinate vendors, inventory, order fulfillment, and cross-functional teams. This work brings legal and operational responsibilities together with customer engagement and market analysis.
Previously, I assisted with civil, family, property, and land-related matters at DBA Chiniot, preparing legal documents and supporting litigation under a Senior Advocate’s supervision. At Creatives Tech, I reviewed contracts, supported sales and client relationships, and managed project budgets of up to PKR 30–40 million.
Experience
Work history, roles, and key accomplishments
Marketing & Legal Affairs Lead
Retail Apparel and Fashion
Dec 2022 - Present (3 years 10 months)
Lead legal affairs, including corporate documentation, contracts, regulatory compliance, tax coordination, and business-related legal matters. Manage bank chargeback cases, including responses, supporting documentation, and correspondence with banks and stakeholders. Lead marketing and e-commerce activities across Shopify, SEO, CRM, content, digital campaigns, and customer engagement. Plan and exe
Legal Practitioner / Advocate
DBA Chiniot
Mar 2018 - Nov 2022 (4 years 8 months)
Assisted in handling civil and family law matters, including marriage, divorce, maintenance, and related matrimonial disputes. Handled civil property and land-related cases involving ownership, possession, and related disputes. Prepared legal pleadings, applications, notices, case files, and court documentation supported by legal research. Assisted with client consultations, case preparation, cour
Sales & Contract Specialist
Creatives Tech
Oct 2014 - Aug 2018 (3 years 10 months)
Reviewed business contracts, contractual requirements, legal correspondence, and commercial documentation while coordinating with management, clients, vendors, and stakeholders on contractual and business matters. Supported sales activities and client relationships through meetings, sales coordination, and identification of new business opportunities. Managed project budgets of up to PKR 30–40 mil
Administrative Coordinator
Govt. Post Graduate College (W)
Sep 2013 - Oct 2014 (1 year 1 month)
Provided administrative support to the Admin Department, assisting with daily operational and coordination tasks.
Export Officer
Maheen Textiles (Pvt) Ltd
Jan 2013 - Sep 2013 (8 months)
Identified and developed new business opportunities in overseas markets, supporting export growth. Liaised with international customers and internal production departments on product specifications, packaging, and shipment timelines.
Intern
Descon Engineering Limited
Nov 2012 - Jan 2013 (2 months)
Supported the Project Personnel Administration (PPC) department, advertising Gulf-based shutdown and project workforce requirements per client manpower needs. Screened applications and coordinated candidate interviews and trade trials for overseas project roles. Compiled and filed candidate documentation to support visa processing for selected workers. Coordinated travel and departure arrangements
Search Engine Optimization Analyst
Imzee Consulting (zameen.com)
Nov 2011 - Feb 2012 (3 months)
Executed SEO strategies that increased website traffic, contributing to higher sales and revenue for a leading real estate platform.
Intern
Askari Commercial Bank Limited
Jun 2010 - Aug 2010 (2 months)
Worked as Intern at Askari Commercial Bank Limited.
Education
Degrees, certifications, and relevant coursework
COMSATS Institute of Information and Technology
Master of Business Administration, Marketing
Bahauddin Zakariya University
Bachelor of Laws, Bachelor of Laws
Bahauddin Zakariya University
LL. B, Law
2015 - 2018
Comsats Institute Of Information Technology
Master of Business Administration (MBA), Business, Management, Marketing, and Related Support Services
2009 - 2011
University of the Punjab
Bachelor of Commerce, Business/Commerce, General
2006 - 2008
Board of Intermediate and Secondary Education, Faisalabad
Inter in Commerce (I.Com), Business/Commerce, General
2004 - 2006
Board of Intermediate and Secondary Education, Faisalabad
Matriculation, Science
2002 - 2004
Tech stack
Software and tools used professionally
Availability
Location
PakistanAuthorized to work in
Salary expectations
Social media
Job categories
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