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Britanya PiedraBP
Open to opportunities

Britanya Piedra

@britanyapiedra

Marketing coordinator and designer connecting visual storytelling to brand growth.

United States
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What I'm looking for

I’m looking for a marketing team where I can own visual storytelling across campaigns and product marketing, build workflow and brand consistency systems, and collaborate cross-functionally to deliver measurable results.

I’m a marketing and creative professional who connects visual design with marketing strategy to strengthen brands and campaign performance. I build digital content, campaign assets, and product storytelling across agency, freelance, and in-house work, with a focus on scalable, consistent outputs.

In my current Marketing Coordinator & Designer role at Omnilight, I’ve improved campaign execution and product presentation, contributing to a 16% revenue increase since hire. I create 100+ digital and print marketing assets, support WordPress website redesign, and edit and optimize 200+ product images for marketing and e-commerce.

I also strengthen clarity and usability through systems work—developing standardized product layout across 300+ SKUs—and I collaborate across sales, office operations, overseas manufacturing vendors, and executives to improve storytelling and execution. Alongside this, I’ve produced 30+ commissioned illustration and character design projects since 2017, building a cohesive creative brand through experimentation and dependable delivery.

Experience

Work history, roles, and key accomplishments

Britanya Piedra Marketing & Creator Specialists logoBS
Current

Freelance Illustrator

Britanya Piedra Marketing & Creator Specialists

Jul 2017 - Present (8 years 11 months)

Produced character-driven illustration and visual storytelling for 30+ commissioned projects, managing the full client lifecycle including communication, revisions, pricing, and delivery. Built and maintained a cohesive personal creative brand to grow engagement through original social content and short-form visual posts.

OM

Marketing Coordinator & Designer

Omnilight

Oct 2024 - May 2026 (1 year 7 months)

Created 100+ digital and print marketing assets and supported product presentation improvements that contributed to a 16% revenue increase since hire. Edited 200+ product images, assisted with a WordPress redesign, and built a standardized product layout system across 300+ SKUs to improve clarity and usability.

BA

Account Management Intern

BarkleyOKRP

May 2023 - Aug 2023 (3 months)

Supported campaign research, creative development, and account coordination for clients including Burger King within structured agency workflows. Produced visual reference decks and contributed to early-stage rebrand ideation for Bratz centered on inclusivity and modern audiences.

BI

Creative Marketing Intern

BLAC Internship

May 2023 - Aug 2023 (3 months)

Contributed to a creative marketing internship program supporting emerging talent in advertising, participating in workshops, networking, and studio visits. Developed 1 complete mock P&G campaign concept, organized creative files for team workflow efficiency, and supported ideation and revision cycles through presentations.

Education

Degrees, certifications, and relevant coursework

Columbia College Chicago logoCC

Columbia College Chicago

Bachelor's, Illustration

Earned a Bachelor's degree in Illustration from Columbia College Chicago.

Tech stack

Software and tools used professionally

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