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Britanya PiedraBP
Open to opportunities

Britanya Piedra

@britanyapiedra

Marketing coordinator and designer connecting visual storytelling to brand growth.

United States
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What I'm looking for

I’m looking for a marketing team where I can own visual storytelling across campaigns and product marketing, build workflow and brand consistency systems, and collaborate cross-functionally to deliver measurable results.

I’m a marketing and creative professional who connects visual design with marketing strategy to strengthen brands and campaign performance. I build digital content, campaign assets, and product storytelling across agency, freelance, and in-house work, with a focus on scalable, consistent outputs.

In my current Marketing Coordinator & Designer role at Omnilight, I’ve improved campaign execution and product presentation, contributing to a 16% revenue increase since hire. I create 100+ digital and print marketing assets, support WordPress website redesign, and edit and optimize 200+ product images for marketing and e-commerce.

I also strengthen clarity and usability through systems work—developing standardized product layout across 300+ SKUs—and I collaborate across sales, office operations, overseas manufacturing vendors, and executives to improve storytelling and execution. Alongside this, I’ve produced 30+ commissioned illustration and character design projects since 2017, building a cohesive creative brand through experimentation and dependable delivery.

Experience

Work history, roles, and key accomplishments

Britanya Piedra Marketing & Creator Specialists logoBS
Current

Freelance Illustrator

Britanya Piedra Marketing & Creator Specialists

Jul 2017 - Present (9 years 1 month)

Produced character-driven illustration and visual storytelling for 30+ commissioned projects, managing the full client lifecycle including communication, revisions, pricing, and delivery. Built and maintained a cohesive personal creative brand to grow engagement through original social content and short-form visual posts.

OM

Marketing Coordinator & Designer

Omnilight

Oct 2024 - May 2026 (1 year 7 months)

Created 100+ digital and print marketing assets and supported product presentation improvements that contributed to a 16% revenue increase since hire. Edited 200+ product images, assisted with a WordPress redesign, and built a standardized product layout system across 300+ SKUs to improve clarity and usability.

BI

Creative Marketing Intern

BLAC Internship

May 2023 - Aug 2023 (3 months)

Contributed to a creative marketing internship program supporting emerging talent in advertising, participating in workshops, networking, and studio visits. Developed 1 complete mock P&G campaign concept, organized creative files for team workflow efficiency, and supported ideation and revision cycles through presentations.

BA

Account Management Intern

BarkleyOKRP

May 2023 - Aug 2023 (3 months)

Supported campaign research, creative development, and account coordination for clients including Burger King within structured agency workflows. Produced visual reference decks and contributed to early-stage rebrand ideation for Bratz centered on inclusivity and modern audiences.

Education

Degrees, certifications, and relevant coursework

Columbia College Chicago logoCC

Columbia College Chicago

Bachelor's, Illustration

Earned a Bachelor's degree in Illustration from Columbia College Chicago.

Tech stack

Software and tools used professionally

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