Marketing Manager - Fridays Remote!

Blue Bell, Pennsylvania, United States | Full-time

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Marketing Manager - Fridays Remote! 
Location: Blue Bell, PA
Salary: $100,000 - $115,000 + Bonus + Benefits
Benefits: Medical, Dental, Vision, 401(k) w/match, Holidays, Generous PTO- 20+ days!!
Job Type: Full-Time
Typical Hours: Mon-Fri, 8 to 5 PM/Flexible – Hybrid remote work options 
Start Date: ASAP
Sponsorship not available 

Marketing Manager Description

Our client, a managed services IT provider, is looking for an experienced Marketing Manager to add to their leadership team in Blue Bell, Pennsylvania. As the sole member of the marketing department, you will own and execute marketing strategies to drive brand awareness, generate leads, and support business growth. This role offers an analytical and entrepreneurial-minded individual a unique opportunity to lead the development and implementation of innovative marketing initiatives within a fast-paced and collaborative environment. To be successful in this role, you should be a digital content guru with experience in content creation through blogs, websites, social media, and email marketing campaigns. With your analytical approach, you will utilize your expertise in Google Analytics to monitor specific KPIs, such as website traffic and conversion rates to assess the effectiveness of marketing efforts. This position has a growth path to Director/VP level executive with eventual hopes of overseeing both sales and marketing departments. If your current work climate is not as positive or culture-focused, and you are looking for an opportunity to transition to a company that believes employee satisfaction is the cornerstone for the company’s success, this is the opportunity for you.

Marketing Manager Responsibilities

•    Develop comprehensive marketing plans aligned with business objectives
•    Identify growth opportunities through market research and competitive analysis
•    Cultivate and maintain a strong brand identity 
•    Create compelling and engaging content 
•    Plan, executive, and optimize multi-channel marketing campaigns
•    Monitor and analyze marketing performance metrics
•    Manage the marketing budget effectively
•    Work cross-functionally with sales 
•    Stay abreast of industry trends and market developments 

Marketing Manager Qualifications

•    Bachelor's degree required 
•    5+ years of digital marketing experience required
•    Mentorship or leadership experience required 
•    Marketing experience in IT or a professional services industry required 
•    Strong analytical skills with the ability to interpret data and analyze trends required
•    Experience building a marketing platform from scratch required