Mid-Level Marketing Data Analyst

Title: Mid-Level Marketing Data Analyst

Location: Hybrid or Remote in UK

Position: Perm

About Petlab Co

PetLab Co. is the world’s fastest-growing pet supplement business. Launching in 2018, we successfully achieved a 9-figure revenue in 2023 without any external funding. We have a loyal community of loving pet parents and over 3 million happy dogs whose lives have been positively impacted by our innovative products. Our team is vibrant, fast-moving, and customer-driven where high-performers are valued and rewarded. And it is the ideal place for an ambitious, hardworking, animal lover who wants to progress their career rapidly.

A Day In The Life…
Reporting to the Marketing Data Product Owner and the Head of Data you’ll join a growing team of highly talented analysts in which you will be responsible for driving all aspects of PetLab’s Marketing Analytics. You’ll embed yourself into the marketing/growth/media-buying teams to collaborate and drive optimisations.

We move and think fast so it’s important that you are able to thrive in a fast-paced environment and are happy to roll up your sleeves to do whatever it takes to support the team in every way possible. If that sounds exciting - we would love you to join our pack!

Your day-to-day will look a little bit like this…

• Develop tactics and metrics to assess the effectiveness of existing marketing, advertising and communications programs.
• Convert complex data findings into understandable outputs using a variety of different methods.
• Monitor and forecast marketing performance trends highlighting opportunities for new initiatives and promotions.
• Support the development and implementation of a measurement plan for our marketing activities, working towards a robust and complete view of our return on marketing spend.
• Work with the Growth, Marketing, and Engineering teams to define data products required to generate and communicate insight.

Requirements

What You Need…

• 3+ years of experience in data analysis or a similar role.
• Experience in a B2C business

• Strong experience in SQL (there will be a SQL tet) and experience with programming languages like Python or R.
• Experience in at least one data visualisation platform (We use Power BI)
• Strong understanding of the data held within social media platform APIs and how that could be used to drive a business forward.
• Understanding of statistical analysis, data mining, and predictive modeling techniques.
• Excellent problem-solving skills and ability to communicate complex data in a clear and concise manner.

Benefits

• Private Health Care through Vitality
• Generous Annual Leave - 28 days + public and bank holidays
• Flexible Working Hours – We focus on results and trust people to manage their time, whether working from home, while travelling, or in the office!
• Help@Hand – Employee Assistance Programme
• Royal London Pension Scheme – We offer a workplace pension scheme with one of the UK’s leading providers of group pensions. With an employer contribution of 5% through salary sacrafice!
• Enhanced Maternity / Paternity / Adoption Leave – because time with new family members is important!
• Puppy Therapy – working in partnership with Paws in Work to provide a boost of oxytocin twice a year.
• Generous Learning and development budget – We always want you to keep learning.
• Free breakfast, fruits and snacks – refuel and revitalise with free munchies in the office.
• Working Environment – dogs are welcome!
• Life Assurance – In the event of your death, while employed by us, your chosen beneficiaries will be provided with a tax-free lump sum equivalent of four times your basic salary.
• Gympass – All in one subscription bringing you the largest selection of gyms, studios and apps.
• Electric Vehicle Scheme – Employees sacrifice salary in return for a new electric car, typically saving 30-40% of costs through income and tax and national insurance.
• Give Back Day – An extra day off in the year to volunteer plus a £50 contribution to your chosen charity.
• Health Cash Benefit – We offer the bronze package which enables you to claim a certain amount of cashback when you pay for something that is health related, i.e dental.

Petlab Co is an equal opportunity employer that is committed to diversity and inclusion. We encourage all applications irrespective of gender, race, sexual orientation, religion, age, nationality, marital status, and disability. We believe that diversity is at the heart of innovation and we welcome passionate candidates from all backgrounds. Come join the family and see for yourself!