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ServiceNowSE

Product Marketing Director, Autonomous Security and AI Governance

At ServiceNow, we make the world of work, work better for people.

ServiceNow

Employee count: 5000+

Salary: 189k-331k USD

United States only

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You’re No Ordinary Marketer — You’re a Security & AI Governance Visionary

When you’re in an Uber, you don’t just glance outside; you’re scanning every billboard for storytelling and positioning that actually hits. You can instantly name brands who have nailed the art of showing why they’re truly exceptional. And your mission? To craft that same kind of magnetic, crystal-clear messaging that solidifies ServiceNow as the undisputed leader in enterprise security and AI governance.

You’ve collaborated with product visionaries who set the bar sky-high, and they’d say you’re right there with them. Marketing and sales aren’t just departments you work with; they’re your trusted partners. You give as much as you get, and together, you win.

You bring your authentic self to work every day: curious, engaging, and open-minded. People rely on you; not just for your ideas but because you deliver, consistently. And when you bring fresh perspectives, your colleagues listen, because you’ve earned that trust. You’re also ready to hit the road 10-15% of the time, meeting face-to-face to build strong, lasting relationships.

You get what keeps CISOs and security teams tossing and turning at night. Complex security topics? You cut through the noise and make them accessible. You don’t just list product features, you paint the future: SOC teams revamped by cutting-edge AI, threat hunters and analysts empowered to do their best work ever.

Your webinars pull in record viewership. Your content isn’t just read, it generates pipeline, fuels deals, and opens doors. Sales teams call you their secret weapon: you know exactly what they need to accelerate conversions.

AI? It’s in your DNA. You’re a master at leveraging AI for every project, turbocharging outcomes, and pushing boundaries of what’s possible.

Ready to lead the charge in enterprise security and AI governance at ServiceNow? Let’s build the future together

Details matter. Here’s what else you’ll need to be successful in this role:

  • Thrive as an individual contributor who drives impactful cross-functional programs
  • Bring several years’ experience marketing and selling enterprise security software or AI governance tools
  • Understand the day-to-day challenges of security analysts and threat hunters — and where our solutions make the biggest difference
  • Good knowledge of the enterprise security software landscape, able to cut through competitor claims to craft sharp, differentiated messaging that resonates
  • Fascinated by the emerging need to govern and manage AI
  • Have launched new products and managed releases
  • Ready to showcase your impressive portfolio of content and messaging frameworks

For positions in this location, we offer a base pay of $189,100 - $331,000, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact globaltalentss@servicenow.com for assistance.

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.

From Fortune. ©2025 Fortune Media IP Limited. All rights reserved. Used under license.

It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.

About the job

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Job type

Full Time

Experience level

Director

Salary

Salary: 189k-331k USD

Location requirements

Hiring timezones

United States +/- 0 hours

About ServiceNow

Learn more about ServiceNow and their company culture.

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At ServiceNow, we make the world of work, work better for people. We deliver digital workflows that create great experiences and unlock productivity.

With 6,200+ customers, we serve ~80% of the Fortune 500. And we are on the 2020 list of FORTUNE World’s Admired Companies®. This is the future of work.

Who We Are

ServiceNow believes in the power of technology to reduce the complexity in our jobs and make work, work better for people.

What We Do

We transform old, manual ways of working into modern digital workflows. Employees and customers get what they need, when they need it—fast, simple, easy.

Careers

Want to ride a rocket ship? LinkedIn named us one of the top U.S. employers in 2019. Join a diverse, creative, fast-growing team that's changing how the world works.

Diversity, Inclusion and Belonging

ServiceNow embraces diversity, inclusion, and belonging as core to how we operate, how we recruit talent and develop our people, and how we create culture. We empower our employees to bring their best selves to work.

Leadership

“I believe ServiceNow has the potential to become one of the great enterprise software companies of this era.”
Bill McDermott, President and CEO

Employee benefits

Learn about the employee benefits and perks provided at ServiceNow.

View benefits

Learning and development budget

Learning and development stipend to grow your skills.

Paid parental leave

Generous family leave for all parents to support you and your family.

Volunteer opportunities

Paid volunteer time and matched donations for non profits that matter to you.

Retirement benefits

Generous 401(k) with matching and regional retirement plans to help you invest in your future.

View ServiceNow's employee benefits
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