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PulleyPU

Senior Product Designer

We help founders and employees optimize their equity.

Pulley

Employee count: 11-50

Salary: 140k-171k USD

CA and US only

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🚂 About Pulley

Pulley's mission is to make it easier for anyone to start a company. We believe that more startups should exist and that founder-led companies are more successful in the long term. With Pulley’s cap table management tools, companies can better understand and optimize their equity for the long term. Starting a company is hard enough. Managing equity shouldn’t be.

As AI reshapes how companies operate, we’re exploring what equity management looks like in an AI-native world. We believe there's an opportunity to redefine how early-stage leaders build and manage their companies. It’s a brand-new, unsolved challenge—and we're building a solution that leverages our strengths to meet it.

Our trajectory is fueled by top investors like Founders’ Fund, Stripe, General Catalyst, Caffeinated Capital, 8vc, Elad Gil, among other great angels. Pulley is growing quickly with over 4,000 customers including startups like Linear, Runway, Fathom, and Roam, and we’re growing the team to meet the demand.

Design at Pulley: We believe exceptional design is our competitive advantage. In a space traditionally dominated by clunky, compliance-first software, we're proving that B2B financial tools can be intuitive, delightful, and even beautiful. Design has a seat at the table from day one—our designers partner directly with engineering and product leadership to shape not just how our product looks, but how it fundamentally works.

🌟 About the role

As companies scale, the complexity of asset management multiplies. We need a design leader who can transform intricate compliance requirements, financial calculations, and multi-stakeholder workflows into experiences that feel effortless. This isn't about making incremental improvements—it's about reimagining what modern equity and token management should feel like in an AI-native world.

We're looking for a Senior Product Designer who obsesses over craft, operates autonomously, and can navigate the intersection of sophisticated financial systems and delightful user experiences. You'll own end-to-end design for critical product features, continue raising the quality bar, and help define what exceptional B2B design looks like.

We need a maker - someone who ships exceptional work in weeks, not quarters, while never compromising on quality. You'll partner directly with your fellow product and engineering leads to turn ambitious ideas into shipped features that thousands of founders rely on daily.

🛠 What you'll do

  • Own the craft: Drive end-to-end design for high-impact product features, from initial concepts to pixel-perfect execution
  • Ship with velocity: Move fast without sacrificing quality, knowing when to iterate quickly and when to obsess over the last 1%
  • Prototype to persuade: Build interactive prototypes that bring ideas to life (from Figma to code), making the abstract tangible
  • Turn compliance into delight: Transform complex, regulation-heavy workflows into intuitive experiences that users actually enjoy
  • Drive thorough research: Plan and conduct UX research, synthesize insights with data, and let user needs guide bold design decisions
  • Elevate the system: Contribute and up level our design system with sophisticated components and new patterns that scale across our growing product suite

🙌 What you bring

  • 5+ years shipping exceptional product design, with proven experience in complex B2B or fintech environments
  • You have taste: You know what great design feels like and won't settle for less
  • Demonstrated craft excellence: A portfolio showing polished, shipped work with measurable business impact
  • Prototype fluency: Ability to communicate ideas through various mediums (Figma, interactive prototypes, code)
  • Builder mentality: You've taken features from 0→1 and helped scale these into mature products through collaboration within your team
  • Systems expansion: Experience contributing to and scaling design systems that handle enterprise complexity
  • Research rigor: You've co-led or partnered on user research from planning through synthesis, turning insights into action
  • Operates with agency: You don't wait to be told what to do; you identify opportunities and drive them forward
  • Storytelling prowess: Can articulate design decisions with clarity and conviction to any audience

Nice to haves:

  • You've designed AI-powered experiences (human-in-the-loop workflows, prompt patterns, guardrails)
  • Experience with data visualization and information-dense interfaces
  • You've worked closely with engineering, maybe even shipped some code yourself
  • Track record at high-growth startups where you've worn multiple hats
  • You're drawn to unsexy problems that have massive impact when solved well

📈 You'll know you're successful when

  • Your work becomes the reference point for exceptional design at Pulley
  • Engineers seek you out as a partner because your designs are both ambitious and implementable
  • You've shipped features that meaningfully move our business metrics
  • Other designers come to you for feedback, knowing you'll push them to be better
  • Customers mention specific interactions you've designed as reasons they chose Pulley
  • You've elevated design quality across multiple product areas, not just your own

✨ Why work at Pulley?

  • We’ve moved beyond early-stage uncertainty - Our product has traction and we’re building on a solid foundation, but we’re still early enough in our journey where your work will directly shape the company’s trajectory as we scale.
  • Make it easier for anyone to start a company - Founders turn bold ideas into reality - building things that might not exist otherwise. Starting a company is hard enough. Managing equity shouldn’t be. Pulley exists to make equity management simpler, smarter, and more accessible for founders from day one.
  • Work with a high-performing and passionate team - We value the concept of stunning colleagues and we’re thoughtful about creating a team that is excited about building a great company together. Here are our operating principles:
    • Principles over playbooks - Understand why strategies succeed or fail by asking questions. When you know the ‘why’, you can adapt, innovate, and find new paths to success.
    • Momentum over speed - Find the best path to deliver value. Build momentum to balance the short term wins vs longer term success.
    • Good taste over data - Take bold bets and trust your instincts to find the unlikely bet.
    • Ideas over egos - Let the best idea win, no matter where it comes from. Cultivate an environment where everyone feels empowered to speak up.
    • Gladiator over spectator - Execute; don’t just critique or ideate. You’re the one putting in the work, sweating the details, and driving for results.
    • Conviction over consensus - Have the courage to back your ideas strongly, even when they defy the status quo. Disagree and commit.
    • Proactive over passive - Drive your own clarity and pull for context. Ask questions, dig deeper, and grasp the full picture.

💚 Benefits

  • Competitive salary and equity
  • Medical, Dental, and Vision insurance
  • Unlimited PTO + Winter holiday break
  • Parental leave
  • Generous stipends for WFH, learning, wellness, and AI tools
  • 401(k) match (US) / Pension match (Canada)

Annual Salary Range: $140,000—$171,000 USD

The range above reflects the typical salary range for this role. The final offer will depend on factors such as your experience, interview performance, level, and other considerations assessed during the hiring process.

About the job

Apply before

Posted on

Job type

Full Time

Experience level

Senior

Salary

Salary: 140k-171k USD

Location requirements

Hiring timezones

United States +/- 0 hours, and 1 other timezone

About Pulley

Learn more about Pulley and their company culture.

View company profile

We help founders and employees optimize their equity.

Pulley's mission is to make it easier for anyone to start a company. We believe that more startups should exist and that founder-led companies are more successful in the long term. With Pulley’s cap table management tools, companies can better understand and optimize their equity for the long term. Starting a company is hard enough. Managing equity shouldn’t be.

We’re a high-performing team looking for passionate, execution-focused, self-starters to help us build equity management tools for founders. Pulley is growing quickly with over 1600 customers including unicorns like Clubhouse, Birdies, Coda, and Fast - all within our first year of product launch. Our trajectory is fueled by top investors like Stripe, General Catalyst, Caffeinated Capital, 8vc, Elad Gil, among other great angels.

Read more about our culture here: https://twitter.com/yinyinwu/status/1334957013558673408

We're now the top-rated equity management software! Read our customer reviews here: https://www.g2.com/products/pulley-pulley/reviews#survey-response-5468702

✔︎ Here’s what Pulley does
☑︎ Scenario modeling - understand how much you get diluted
☑︎ Reliable record keeping - Pulley helps you track all the shares, options, SAFEs, and fundraising documents within your company
☑︎ Views for investors & employees - provide investors & employees a place to view their shares and ownership
☑︎ Manage employees vesting schedules, accelerated vesting, termination, and options exercising.

Our Culture

TL&DR - Pulley is not a good fit for everyone, and that’s OK. This is a bit about the culture of Pulley. We need people who aren’t just interested in working at a startup; we need people who are excited about building a great company. In addition to function-specific skills, here are some traits that enable our team members to thrive:

  • Ego-less Learner -- Every day at Pulley, we are trying things that we’ve never done before - sometimes they work; sometimes they don’t. To be successful here, you need to embrace that feeling of ‘being a beginner’ and be willing to accept feedback in stride.

  • Less Talk; More Action -- Everyone rolls up our sleeves at Pulley. If your strength is being the ‘idea gal or guy’ but you don’t create your own slides or write your own code, then we are not a great fit.

  • Prioritize ruthlessly - Our view is that being a 10x engineer is not about writing more code; it’s about making the right decision on what to build. We’re hiring for people who can make the right strategic decisions on where to spend their time

We’re also inspired by the culture work done at other companies and plan to develop our own playbook here too. One of the concepts that resonate most with us is the importance of stunning colleagues.

If you like the sound of our environment and you’re passionate about joining a team like the one we’ve described, we'd love to talk!

Employee benefits

Learn about the employee benefits and perks provided at Pulley.

View benefits

Healthcare benefits

We offer generous health insurance.

Equity benefits

Every employee gets equity, so you are rewarded for your best work.

Unlimited vacation

Take as much time off as you want as long as it doesn't interfere with your ability to do your work.

View Pulley's employee benefits
Pulley logoPU

Pulley

Company size

11-50 employees

Founded in

2019

Chief executive officer

Yin Wu

View company profile

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