Plaid logo

Product Marketing Manager

Plaid

Job description

We reach, engage, and inspire innovators to build with Plaid.

At Plaid, our mission is to empower innovators by delivering access to the financial system. Since 2012 we've helped tens of millions of consumers live a better financial life and over a thousand customers build a new financial future. Our customers range from startups like Stripe, Coinbase and Square to Fortune 500 enterprises like American Express and PayPal. Founded in 2012, Plaid has raised $300M of capital from major venture capital firms such as Kleiner Perkins, Andreessen Horowitz, Index, Spark and NEA, as well as global financial institutions such as Goldman Sachs and Citi. But we’re just getting started.

We are looking for an experienced Product Marketing Manager to grow adoption of our largest revenue generating products.  As a Product Marketing Manager you will be responsible for influencing our roadmap, enabling our sales and go to market teams, and working with our marketing and communications team to generate mass awareness and excitement in the marketplace.    

 The ideal candidate needs to be highly strategic, have an in-depth understanding of the financial services industry, and have a sales mindset.  They would need to be able to work across multiple cross functional teams. 

What Excites Us


  • 8+ years experience working in product marketing 
  • Experience working in financial services
  • Highly analytical
  • Customer mindset
  •  Effective communicator 
  • Strong presentation skills
  • Deep understanding of industry trends and customer insights

What Excites You


  • Developing go-to-market strategies and driving launches for new products and features.
  • Collaborating with product managers, marketing channels, sales, design, PR and engineering to execute launch plans flawlessly
  • Becoming an expert in our products and product roadmap to clearly communicate them to customers and partners
  • Managing customer engagement and feedback, collateral development, and scaled customer communication
  • Partnering with Product, Design, Sales, Growth, and Support teams to gather feedback on products and performance
  • Working in a fast pace, ambiguous environment with a lean, collaborative team

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Please review our Candidate Privacy Notice here.

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About this role

Apply before

May 11th, 2021

Job posted on

December 18th, 2020

Job type

Full Time

Hiring timezones

Plaid is hiring for this role in the following timezones:

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Primary industry
Company size

201-500

Founded in

2013

Social media
Visit plaid.com Visit plaid.com

About the company

Plaid is used by thousands of digital financial apps and services like Betterment, Expensify, Microsoft and Venmo, and by many of the largest banks to make it easy for consumers to connect their financ...
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