Partner/Channel Marketing Manager

Lookout, Inc. is a globally recognized cybersecurity leader delivering advanced protection for the most vulnerable element of any enterprise security strategy — human error and manipulation. Cloud-native by design, the Lookout platform offers rapid, scalable deployment and simplified security operations, defending the frontline of human-centric attacks—the mobile device. Attackers now target the human element more than ever, with mobile devices providing the most direct path to their victims. Using social engineering techniques that exploit basic human instincts like trust, curiosity, and urgency, they deceive users into revealing sensitive credentials, allowing them to slip past legacy security solutions.

Lookout Endpoint Detection and Response (EDR) continuously monitors mobile endpoints for signs of human-centric attacks, as well as traditional malware, software vulnerabilities, and other anomalous activity. It uses advanced threat detection techniques, including artificial intelligence (AI) and behavioral analysis, to identify threats before they escalate across the enterprise. Learn more at www.lookout.com and follow us on the Lookout Blog, LinkedIn, and X.

As we expand our partner ecosystem and accelerate channel-driven growth, we’re seeking a Partner / Channel Marketing Manager to build and scale high-impact partner marketing programs that drive pipeline, market reach, and joint customer success.

In this role, you will develop and execute integrated partner marketing strategies to activate, enable, and amplify Lookout’s ecosystem of channel, reseller, MSSP, and technology partners. You will work closely with partner sales, alliances, field marketing, and demand generation teams to deliver joint go-to-market initiatives that generate demand, accelerate revenue, and strengthen market positioning.

This is a high-visibility role with a direct impact on Lookout’s growth strategy.

Key Responsibilities

Partner Marketing Strategy

• Build and execute a global partner marketing strategy aligned with Lookout’s go-to-market priorities.
• Collaborate with alliances and partner sales leadership to define co-marketing goals, joint messaging, and pipeline targets.
• Develop tiered marketing programs for strategic alliances, regional partners, and distribution channels.

Program Development Execution

• Design and launch co-branded campaigns, partner demand programs, and event activations to drive pipeline.
• Develop turnkey partner marketing toolkits, content, and enablement resources.
• Lead MDF (Market Development Funds) planning, execution, and ROI tracking.

Enablement Engagement

• Build partner onboarding and enablement initiatives to accelerate ramp and engagement.
• Drive partner communications and campaigns to increase participation and pipeline contribution.
• Partner with sales enablement to ensure field alignment and execution consistency.

Measurement Optimization

• Track and report on key partner marketing metrics: pipeline contribution, sourced/influenced revenue, program performance, and partner engagement.
• Continuously optimize partner programs based on performance insights and market feedback.
• Collaborate with marketing operations to build reporting frameworks and dashboards.

About You

• 6–10 years of experience in partner/channel marketing, field marketing, or demand generation for a B2B technology company.
• Proven success building partner marketing programs that drive pipeline and revenue.
• Experience working with VARs, MSSPs, distributors, and/or technology alliances in the cybersecurity or SaaS industry.
• Strong understanding of co-marketing, MDF management, and joint GTM motions.
• Excellent communication, relationship-building, and project management skills.
• Experience with marketing automation and CRM tools (e.g., Marketo, Salesforce).
• Ability to thrive in a fast-paced, high-growth environment with cross-functional stakeholders.
• Ability to travel 15-20% of the time