Italy onlyHealthcare Customer Segment Marketing Business Partner – MED & Central Europe
Location: ItalyorSpain– commutable distance toMilan or Madrid preferable
Travel required - 25%
*Please apply with your English CV*
The role
As Healthcare Customer Segment Marketing Business Partner here at Illumina, you will play a pivotal role in shaping and executing marketing strategies for healthcare customers across the MED and Central subregions in Europewith a focus onItaly, Spain,Switzerlandand Austria.
This highly visible individual contributor role partners closely with sales, product marketing, and global teams to deliver impactful initiatives that drive growth in genomic sequencing adoption within healthcare markets. You will collaborate with key opinion leaders, manage complex projects, and ensure alignment across a matrixed organization to achieve strategicobjectives.
Illumina's employee benefits are industry-leading and include flexible time off, private medical insurance,compassionand care time off, leisure travel insurance, pension, employee stock purchasing program, volunteer time off, and much more!
Why you
You are a dynamic marketing professional with a strong background in healthcare marketing and a passion for combining creativity with analytics to deliver measurable impact. You bring:
Abachelor's degree in marketing, Biology, Biochemistry, or related field
Extensive experience in marketing, with a proventrack recordin healthcare marketing
Expertisein portfolio marketing, go-to-market strategy, and multi-channel campaign execution
Strong understanding of genomic sequencing and its role in healthcare
Ability to influence without authority in a highly matrixed environment
Exceptional organizational, analytical, and problem-solving skills, with experience managing budgets and timelines
Willingness to travel up to 25% across MED and Central Europe
Key Responsibilities
Healthcare Segment Strategy
Develop multi-channel marketing plans for healthcare customers based on market trends and competitor insights
Collaborate with sales leaders to drive portfolio strategy and define engagement approaches using networks such as LinkedIn and ResearchGate
Strategy Implementation
Partner with commercial teams to build tactical plans aligned with growth objectives
Manage execution of impactful in-person events and digital experiences
Create customer-focused content and work with omnichannel teams foroptimaldeployment
Budget & Performance Management
Develop and manage marketing budgets to maximize ROI
Track leads, analyze campaign performance, and report on KPIs to ensure continuous improvement
Cross-Functional Collaboration
Align with sales, product, regional marketing, Medical Affairs, and Strategic Growth teams on launches and initiatives
Support development of sales enablement tools and customer-facing materials
Market Insights & Training
Conduct market research and share actionable insights
Provide regular training and updates to sales teams on trends and strategies
We are a company deeply rooted in belonging, promoting an inclusive environment where employees feel valued and empowered to contribute to our mission. Built on a strong foundation, Illumina has always prioritized openness, collaboration, and seeking alternative perspectives to propel innovation in genomics. We are proud to confirm a zero-net gap in pay, regardless of gender, ethnicity, or race. We also have several Employee Resource Groups (ERG) that deliver career development experiences, increase cultural awareness, and offer opportunities to engage in social responsibility. We are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship status, and genetic information. Illumina conducts background checks on applicants for whom a conditional offer of employment has been made. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable local, state, and federal laws. Background check results may potentially result in the withdrawal of a conditional offer of employment. The background check process and any decisions made as a result shall be made in accordance with all applicable local, state, and federal laws. Illumina prohibits the use of generative artificial intelligence (AI) in the application and interview process. If you require accommodation to complete the application or interview process, please contact accommodations@illumina.com. To learn more, visit: https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. The position will be posted until a final candidate is selected or the requisition has a sufficient number of qualified applicants. This role is not eligible for visa sponsorship.
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