Oncology Care Area Product Manager, USCAN

Job Description Summary

Job Description

Essential Responsibilities

Growth, Strategy, and Product Execution

• Employ market research, industry trends, voice of customer, market share, win/loss analysis and competitive intelligence and price realization to develop product strategy and influence roadmap development.

• Work cross-functionally and horizontally to design, develop & test, commercialize, operationalize and continuously evolve theOncology solutions portfolio.

• Catch and commercialize new product introductions from global including development of product configurations, quote descriptions, and pricing in coordination with Lead Business Integrators. Partner with Marketing on Value Proposition refinement and Learning & Development on sales enablement training.

• Lead NPI product evaluation contracting and management (ME/pilot sites for product rollout / product pivot).

• Work horizontally with modalities, Imaging, Services & Healthcare Financial Services to develop, evaluate and launch new region-specific commercial offerings (i.e. subscription models).

• Partner with global oncology teams to inform and invet business cases for in-organic and organic growth opportunities based on USCAN market needs and dynamics

• Ensure compliance with NCA process, quality systems and regulatory requirements.

• Liaise with Enterprise Operations to provide technical support for RFPs, create and manage catalogs (including long/medium/short descriptions and set-up in CPQ, NPI change orders and backlog conversions, management of flex trials, and technology obsolescence agreements.

• Lead customer visits, presenting product portfolio and roadmap presentations in partnership with global modality.

• Work closely with Modality GMs and Marketing Directors to develop and execute showsite and key opinion leader strategies.

Qualifications

• Bachelor’s Degree in Marketing, Business Administration or related field

• 10+ years’ experience in product management, marketing or related field

• Leadership skills to lead teams and shape/lead growth vision and marketing strategy

• Team oriented – ability to motivate and work well with diverse, cross-functional teams

• Excellent oral and written communications skills

• Strong analytical and process skills

• Ability to travel and willingness to work flexible hours to accommodate needs of customers and sales teams

Desired Characteristics

• MBA or Master’s degree in Marketing, Business Administration or related field

• 12+ years’ experience in marketing, product marketing or related field

• Experienced in portfolio development

• Deep marketing expertise in market & customer insights, product commercialization and branding

• Healthcare oncology product/industry acumen

• Innovation – develop new ideas through collaboration and execute on creative ideas

• Influencing skills – ability to motivate individuals and demonstrate organizational influence

Additional Information

GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.

GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).

While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19, some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.

Relocation Assistance Provided: No