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Influencer Marketing Specialist - SEA Market

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The Cambly app gives English learners instant 1-on-1 access to friendly native speakers over video chat 24/7.

Number of employees

501-1,000

VN flag Vietnam only

Cambly Introduction

Cambly is growing fast in Southeast Asia. This is your chance to join our team. This is a unique opportunity to work with a lot of responsibility and autonomy with an immersion of Silicon Valley Culture.This vacancy is for someone who understands the value of digital influence or a digital influencer themselves. Whether on YouTube,Tiktok, Instagram, Facebook or other platforms, you will create relationships with content creators and work with them from negotiation to posting and analyzing the impact of the campaign.You will test new ideas, manage your own projects and budgets, always looking for new ways to grow the number of Cambly students. You will use your analytical skills daily by analyzing results of your initiatives, learning from each action and generating new hypotheses to be tested.We look for intelligent, proactive people who have empathy and natural pleasure in working in a collaborative way. An interest in technology, innovation and startups with fast growth and constant change is fundamental.Cambly believes in hiring exceptional people who manage themselves and learn quickly. This is especially true in a new market where the specialist will work alone part of the time and will sometimes have to be self-taught. So a high novel of responsibility and commitment is needed.
ADVANCED ENGLISH: English is used daily in contact with the international product, operation, support and marketing teams at the company's headquarters in San Francisco. We've been growing rapidly among English learners around the world, so you'll get to learn what it's like to join a fast growing startup with massive potential to improve the lives of English learners everywhere.

Responsibilities include:

Define and execute local marketing acquisition strategy for influencer marketing
Qualify and negotiate rates with influencers. (# of Following, Engagement Rate, Feed Posts align with the brand's mission, estimated CAC, etc.)
Draft project briefing documents (with the team’s guidance) so influencers can understand product messaging and guidelines for content creation
Quality assurance on influencer content and airchecks prior to content going live
Escalate issues when appropriate regarding influencer contract negotiation and influencer deliverables
Gather content performance metrics directly from the influencers and import them into a tracking spreadsheet (total impressions, story views, engagements, etc.)
Responsible for media ROI and KPI targets of influencer promotion in the local market, identify solutions and make recommendations to improve effectiveness based on performance monitoring.
Collaborate and support team members on digital advertising, content marketing, etc.

Requirements:

Bachelor’s degree or above, with a strong interest in social media
Native Thai/Vietnamese/Indonesian/Malaysian speakers with excellent English communication skill
5 years of work experience, at least 2 years of end-to-end Influencer Marketing experience
Familiar with the operating attributes and rules of overseas social media platforms and experience with Instagram, TikTok, YouTube, Facebook, and LinkedIn as influencer sourcing and outreach platforms
Be proactive, have a good spirit of teamwork and inter-departmental coordination ability

About this role

May 17th, 2023

March 19th, 2023

Part Time

Mid-level
To apply, you must have a permit to work in this country.
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Cambly is hiring for this role in these timezones.
VN flag All VN timezones

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About Cambly

Learn about Cambly and their company culture.

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The Cambly app gives English learners instant 1-on-1 access to friendly native speakers over video chat 24/7. Students get an affordable and convenient way to practice their English and gain confidence. Tutors get to make money helping people from around the world practice English.

Our mission is to provide the best and most convenient way to learn English. English is a critical life skill for billions of people around the world, as it unlocks life-changing economic and academic opportunities. Every day, we empower people from around the world with the language skills they need to improve their lives. We have students in 130+ countries, and we’re growing fast!

Tech stack

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Benefits and perks

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Retirement benefits

Retirement benefits

Generous 401(k) with company matching and regional retirement plans to help you invest in your future.

Healthcare benefits

Healthcare benefits

Great medical, dental, and vision insurance for employees.

Company meals

Company meals

Enjoy lunch on us even when working from home.

2 remote jobs at Cambly

Cambly is hiring Growth Operations (Customer Support) and Korea Operations: Customer Support.

View all jobs at Cambly
BR flag Brazil only
Number of employees

501-1,000

Full Time
Dot Customer Support
KR flag South Korea only
Number of employees

501-1,000

Full Time
Dot Customer Support Manager

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