Digital Ads Manager
Join Avail as the new Digital Advertising Manager, an important role to help the company achieve scale—faster.
Avail
11-50
Join Avail as the new Digital Advertising Manager, an important role to help the company achieve scale—faster. You’ll work directly on the marketing team and report up to the Marketing Director. While being the primary lead for creating, executing, and reporting ad campaigns, you’ll also partner with agencies to fulfill company growth objectives. Leveraging your skills as a persuasive copywriter, you’ll work to position and frame campaigns that attract and convert ideal customers. You’ll become an expert of the landlord and tenant life cycles and unit life cycles, and the ad channels that have the most impact on each cycle, respectively. Apply today if you want to join a fast-growing startup focused on making a positive impact on communities nationwide.
You will:
- Strategize, develop, manage, and report ad campaigns across Google, Facebook, podcasts, sponsorships, and other channels
- Develop campaign ideas, draft campaign briefs, write copy framing USPs, and lead visual asset creation efforts
- Work closely with Avail Research Team and Customer Service to understand the Avail customer
- Directly manage campaigns, as well as work with agencies to see through campaign execution
- Ideate, setup, execute, measure, and iterate on A/B and multivariate tests to optimize campaign efforts
- Lead conversion rate optimization efforts through on-page experiments and work with design team to create high-converting landing pages
- Assist in the growth and optimization of content and email lead generation initiatives
- Research, evaluate, and propose opportunities for new channel expansion
You're a great fit if:
- Have an attitude of “whatever it takes”
- Expert knowledge working in Google Ads, Bing Advertising, Facebook Ad, and other ad platforms
- Highly skilled in framing product value propositions with compelling and persuasive copy with the intent to drive consumer response
- Highly organized and capable of managing multiple projects simultaneously
- Demonstrable experience managing several ad campaigns across multiple channels, simultaneously
- Demonstrable ability to self-learn and the desire to self-start projects
- Experience in working with and managing multiple contractors and/or agencies at once
- Expert proficiency using Google Analytics, Facebook Insights, Google Tag Manager, and other tools to measuring campaign performance
- Experience leveraging tools such as Full Story, Google Optimize, and Hotjar to execute on-page optimizations
- Basic knowledge of HTML, CSS, and Javascript
- 3+ years experience creating, managing, and measuring digital ad campaigns
Nice to haves:
- Passion for real estate investing, property management, landlording, or real estate in general
- Experience operating in-person marketing activations and/or event planning
- Knowledge of real estate and/or proptech landscape, especially in Chicago
- Experience using Digioh, Provesrc, Iterable, and Zapier
- Experience with the OKR framework
- Strong proficiency using Airtable
Benefits & Perks:
- 401k with company match
- Health insurance package
- “Take what you need” vacation policy
- Flexible work hours
- Competitive salary
- Equity Incentive Plan
- Commuter and transit benefits
- Professional growth opportunities
- Casual dress code
- Employee referral program
- Opportunities for professional development
- Modern office with flexible work from home policy
- Team building events, lunches, stocked kitchen
Company Values:
- Integrity
- Ownership
- Persistence
- Customer Centricity
Please include these in your application:
- Your resume
- 100-word statement on why you want to join Avail
Professional references may be requested. Background check may be requested upon acceptance of offer. Avail is an Equal Opportunity Employer.
To Apply:
To apply, send us an email at [email protected] with the items above. Let us know if you have any questions!
About this role
November 15th, 2021
November 9th, 2020
Full Time
Apply now
Please let Avail know you found this job on Himalayas. This will help us grow!
About Avail
Learn about Avail and their company culture.
Avail is a Chicago-based startup that provides the tools, education, and support that do-it-yourself landlords need to manage their rental properties. Our tools include syndicated rental listings, tenant screening, digital leasing, rent collection, and maintenance tracking. More than 600,000 landlords and their tenants from across the United States use our platform today.
The opportunity with Avail is huge. There are currently 32 million landlords and tenants in the United States who transact in the rental property market. Avail is building a world-class team to help us transform this fragmented industry, one rental unit at a time.
Avail was started in 2012 by two former investment bankers who saw a need to help landlords better manage their properties. Since then, the company has become one of Chicago’s fastest-growing startups. Recently chosen as 1871’s 2019 Rising Star and included on the Inc. 5000 list of fastest-growing private companies in America, Avail is looking to attract top talent to help build a powerful marketplace that will deliver the rental experience landlords and tenants deserve. The Avail office is located in River North, Chicago.
Tech stack
Learn about the technology and tools that Avail uses.
Apply now
Please let Avail know you found this job on Himalayas. This will help us grow!
About this role
November 15th, 2021
November 9th, 2020
Full Time
