Senior Product Marketing Manager
United States
Marketing /
Remote /
Remote
Cyara is the world’s leading Automated CX Assurance Platform provider, helping leading brands across the globe deliver better CX with less effort, cost, and risk. Cyara supports the entire CX software development lifecycle, from design to functional and regression testing, load testing, chatbot testing, and production monitoring, ensuring enterprises can build flawless customer journeys across voice and digital channels while reducing the risk of customer-facing defects. Every day, the most recognizable brands across the globe trust Cyara to deliver customer smiles at scale. Interested to find out more about us? Check out: www.cyara.com
Want to know what it’s really like to work at Cyara? Check out this link to meet some real Cyaran’s and read about their individual career journey with us: https://cyara.com/employee-profiles/
Let's talk about the role and responsibilities:
- Develop the core messaging and positioning for a select set of offerings that can be adapted across various marketing channels including demand generation campaigns and market thought leadership
- Manage GTM process to launch major features and new offerings requiring collaboration with product management, marketing, sales, customer success, and others across the business
- Execute on key product marketing initiatives which could include buyer personas, market segmentation, win/loss analysis, packaging & pricing, and analyst relations
- Develop tools and content (including demos, presentations, ROI calculators, etc.) to enable sales teams throughout the selling journey and become the product SME for these teams
- Gather and analyze competitive data to infuse content with messaging that is clear and communicates our key differentiators
- Build relationships with customers to enable customer advocacy and product user groups
Let’s talk about your skills/expertise:
- 7+ years of Product Marketing experience, ideally in B2B SaaS environment
- A Bachelor’s degree in marketing, business or equivalent
- Excellent story-telling capabilities to communicate value of the solutions
- Ability to communicate and work effectively with senior leadership
- Ability to work with product management, think about the customer experience, and translate that into a go-to-market strategy
- Excellent skills in driving cross functional alignment
- The ability to use insights and data to drive decision making
$130,000 - $150,000 a year
Individual pay is determined by skills, qualifications, experience, and location.
Benefits:
- Medical, Dental, and Vision Insurance
- Flexible Spending Accounts
- Flexible work schedules and remote first environment
- Unlimited Time Off in addition to paid holidays
- Life and disability programs
- 401(k) matching program
Why you should join us:
At Cyara you’ll have the opportunity to work with a group of people who share common goals, are driven by a similar passion, and value the expertise of their peers. Cyara is committed to being an equal opportunity employer, focused on building and maintaining a diverse, inclusive and authentic workplace; and a work environment that is free from discrimination and harassment, based upon any legally protected status or protected characteristic, including but not limited to an individual's sex, race, color, ethnicity, national origin, age, religion, disability, sexual orientation, veteran status, gender identity, or pregnancy. At Cyara we appreciate and welcome the fact that our culture is living and growing as we continue to evolve over time. With this opportunity comes the chance to enjoy a flexible work environment, competitive compensation and a work culture that's results-oriented, fast-paced and focused on continuous improvement, whilst maintaining a family first, team oriented, and ever positive atmosphere.
Cyara cares for its own - you’ll feel that on your first day - and you'll get the chance to work for a global, growing company, and an all-inclusive team of innovators. We credit our amazing growth and success to the fact that we’ve built our business on four essential values that we live and breathe every day:
Deliver Excellence
Innovate Boldly
Integrity First
Embrace Curiosity
Interested? Know someone who might be? Apply online now.
Agencies: Thanks but we’ve got this one! Please, no phone calls or emails to any employees of Cyara outside of the Talent Acquisition team. Cyara’s policy is to only accept resumes from Agencies via the Cyara Agency Portal. Agencies must have a valid fee agreement in place and they must have been assigned the specific requisition to which they submit resumes, by the Cyara Talent Acquisition team before submitting any CV's. Any resume submitted outside of this process will be deemed the sole property of Cyara and, in the event, a candidate is submitted outside of this policy is hired, no fee or payment of any kind will be paid
