# Valeria Merli Valeria Merli is a remote worker on Himalayas, Senior Business Development Manager at Aries Tech, based in Ireland. Source: https://himalayas.app/@valeriamerli ```text I drive enterprise B2B growth, selling AI adoption solutions and managing full-cycle commercial partnerships. ``` | Detail | Value | | --- | --- | | Availability | Looking for a job | | Location | Ireland | | Authorized to work in | Ireland | | Salary expectations | 40k+ EUR | | Job categories | Business Development Manager, Sales Manager, Account Manager, Commercial Manager | | Skills | Business Development, Client Growth, B2B Sales, B2C Sales, B2B2C, Pipeline Development, Sales Forecasting, Enterprise Sales, Full cycle Sales, Commercial Strategy, Revenue Growth, CRM Management, Client Acquisition, Customer Retention, AI Tools, Microsoft Copilot, ChatGpt, Gemini, Claude, Salesforce, HubSpot, Apollo, Account Management, Solution Selling, Go To Market Strategy, Data Analysis, HubSpot Sales | | LinkedIn | https://linkedin.com/in/valeriamerli01 | ## What I'm looking for ```text I'm looking to lead full-cycle enterprise growth, particularly around AI adoption and commercial strategy, while building strong client partnerships across international markets. ``` ## About ```text I'm currently selling Microsoft AI and Copilot adoption solutions to Italian mid-market and enterprise clients at Aries Tech, owning discovery, use-case qualification, and commercial proposals. At TKO Group, I managed 50+ enterprise accounts across Italy and France within a €100M+ commercial programme. I introduced AI-driven reporting and CRM-led pipeline management, helping lift win rates from 35% to 50%. Previously, I managed sponsor and broadcast partnerships for the European Volleyball Federation, improving retention by 40% and leading Decathlon's Allsix partnership rollout across multiple markets. I've built commercial growth across Italy, France, Switzerland, and Luxembourg, including enterprise work with Giorgio Armani and approximately 40 corporate deals on the Tokyo 2020 Olympic programme. ``` ## Experience ### Senior Business Development Manager (current) Aries Tech. May 2026 - Present ```text Solution selling on the Microsoft AI & Copilot stack, managing full-cycle commercial ownership for Italian mid-market and enterprise clients. Navigates IT and business-side objections to AI adoption, translating technical capability into departmental business cases. ``` Skills: Microsoft-AI, Copilot, Solution-Selling, Discovery, Qualification, Commercial-Proposals, Business-cases, Security, Data-Governance, Change-Management ### Marketing, Sales and Business Development Manager - Italy and France TKO Group. Oct 2023 - May 2026 ```text Owned a portfolio of 50+ enterprise accounts full cycle, leading a team and running structured pipeline reviews within a €100M+ commercial programme. Introduced AI-driven tooling and CRM-driven pipeline management, lifting win rate from 35% to 50%. ``` Skills: Salesforce, HubSpot, Pipeline-Management, Forecasting, AI-Tools, Team-Leadership, B2B-Sales, Enterprise-Accounts ### Account Manager European Volleyball Federation. Feb 2022 - Oct 2023 ```text Managed a portfolio of sponsor and broadcast partners across European competitions, improving retention by 40% through structured account reviews and data-driven reporting. Led the European partnership with Decathlon on the Allsix line. ``` Skills: Account-Management, Sponsorship, Broadcast, Retention, Data-Driven-Reporting, Partnership-Management ### Senior Business Manager Decathlon. Nov 2021 - Nov 2022 ```text Led a cross-functional team of 5 on the European launch of the Allsix line, delivering +60% conversion uplift. Analysed the buyer journey and conversion funnel, improving commercial performance and expanding the client base by 30% in 12 months. ``` Skills: Team-Leadership, Cross-Functional, Conversion-Rate-Optimization, Buyer-Journey-Mapping, Funnel-Analysis, Commercial-Strategy ### GTM and Business Manager - Italy and Switzerland Decathlon. Jun 2017 - Nov 2021 ```text Improved win rate from 35% to 50% across Italian and Swiss markets through structured pipeline management in Salesforce and HubSpot. Co-owned a €330k enterprise engagement with Giorgio Armani and closed ~40 corporate deals on the Tokyo 2020 Olympic programme. ``` Skills: Salesforce, HubSpot, Pipeline-Management, Win-Rate, Enterprise-Sales, Deal-Closure, B2B-Sales ## Education ### ESCP Business School EMIB, Business Management ```text Completed the EMIB Business Management program at ESCP Business School in 2024. ``` ### Università Cattolica del Sacro Cuore Bachelor of Arts, Marketing and Communication. 2010 - 2015 ```text Earned a BA in Marketing and Communication from Università Cattolica del Sacro Cuore and Scuola Holden from 2010 to 2015. ``` ### Scuola Holden Bachelor of Arts, Marketing and Communication. 2010 - 2015 ```text Earned a BA in Marketing and Communication from Università Cattolica del Sacro Cuore and Scuola Holden from 2010 to 2015. ``` ### HubSpot HubSpot Sales Software Certification, Sales Software ```text Completed the HubSpot Sales Software Certification. ``` ## Tech stack - Salesforce - HubSpot - Apollo - Gemini - ChatGPT To contact Valeria, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire). ## People also viewed - [Barry Farrell](https://himalayas.app/@BarryFarrell): Business Development Team Manager, Uncapped - [Federico Cori](https://himalayas.app/@federicocori): EMEA Partner Manager, Experlogix - [Raphael Giachetta](https://himalayas.app/@raphaelgiachetta): Sales Development Representative, QASolve.ai - [Amna Usman](https://himalayas.app/@amnausman): Key Account Manager, Almoe Digital Solutions - [Rocco Petrizzo](https://himalayas.app/@roccopetrizzo): Regional Commercial & Channel Leader, Hygiena - [Tony Heaton](https://himalayas.app/@tonyheaton): Founder & Business Owner, Business Management Consulting - [Ralph Wayo](https://himalayas.app/@ralphwayo): Lead Account Executive Corporate DACH, HubSpot - [Ihor Kramskyi](https://himalayas.app/@ihorkramskyi): Accelerated Growth Consultant, Google Ads, Google - [Hichem Hidouk](https://himalayas.app/@hichemhidouk): Consultant, Business Developement, eBay - [Adnane Alaoui](https://himalayas.app/@adnanealaoui1): Personal Project, Adnane Alaoui