# Udeme Evans

Udeme Evans is a remote worker on Himalayas, Marketing & Operations at Maethod, based in Nigeria.

Source: https://himalayas.app/@udemeevans

```text
I build growth systems, product launches, and Web3 communities across fintech, SaaS, and education.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Nigeria |
| Authorized to work in | Nigeria |
| Salary expectations | 60k+ USD |
| Job categories | Digital Marketing Manager, Product Marketing Manager, Growth Marketing Manager, Marketing Operations Manager, Brand Manager, Community Manager |
| Skills | Go To Market Strategy, Brand Positioning, Competitive Analysis, Product Messaging, Performance Marketing, Demand Generation, Growth Hacking, Funnel Optimization, SEO, SEM, Google Ads, Meta Ads, LinkedIn Ads, Email Marketing, Content Marketing, Social Media Management, Community Management, Influencer Marketing, Product Lifecycle Management, User Research, Buyer Persona Development, Roadmapping, Sales Enablement, User Journey Mapping, Product Market Fit Validation, Web3 Marketing, DeFi, NFT, Smart Contracts, Community Building, Tokenomics Narratives, Discord Management, Ecosystem Partnerships, Technical Copywriting, Thought Leadership, Content Strategy, Newsletter Writing, Whitepaper Writing, SEO content, Social Content Creation, Google Analytics, HubSpot, Salesforce, Privy, Google Workspace, Microsoft Suite, GoHighLevel, Hootsuite, Metricool, Performance Dashboards, A B Testing, OKR Framework, Team Building, Cross Functional Collaboration, Program Coordination, Stakeholder Management, Budget Management, Training and Development, Academy Operations |
| Website | https://maethod.co |

## What I'm looking for

```text
I'm looking to lead growth, product marketing, and brand-building work where I can turn complex products into clear value propositions, build scalable marketing systems, and grow engaged communities.
```

## About

```text
I've led marketing, operations, and go-to-market work across Maethod, FINNOVATE Africa, Chaindustry, Kreater, and Web3 Central. At Chaindustry, I scaled marketing and academy operations to 5,000+ students and a community of tens of thousands of Web3 learners.

I turn product and technical narratives into positioning, content, campaigns, and conversion systems. I've launched Kreater from zero to market, built FINNOVATE Africa's digital marketing function, and established Web3 Central's presence as a Web3 talent platform.
```

## Experience

### Marketing & Operations (current)

Maethod. Jun 2026 - Present

```text
Lead marketing for Method, an AI-powered design automation platform, including content strategy and go-to-market execution for its Nigeria-first launch.
```

Skills: Content-Strategy, Go-To-Market, Brand-Positioning, Marketing

### Fractional Operator

Web3 Central. Jun 2025 - Jun 2026

```text
Established Web3 Central's brand presence as a Web3 talent platform, creating and deploying content across X and TikTok to build ecosystem visibility.
```

Skills: Brand-Building, Content-Creation, Social-Media, Web3

### Head of Digital Marketing

FINNOVATE Africa. Jun 2025 - May 2026

```text
Architected and executed end-to-end digital marketing strategy, managing SEO, SEM, email, paid social, and content to drive growth and brand authority in African fintech.
```

Skills: SEO, SEM, Email-Marketing, Paid-Social, Content-Marketing, Google-Ads, LinkedIn-Ads, Meta-Ads, Twitter-Ads, CRM, A-B-Testing, Performance-Marketing, Team-Leadership

### Lead Generation & Marketing Automation Specialist

Nomore9to5Club. Jul 2025 - Oct 2025

```text
Led lead generation and marketing automation using GoHighLevel, ran social media content, created workflows and email sequences, and started a weekly newsletter.
```

Skills: GoHighLevel, Marketing-Automation, Lead-Generation, Email-Marketing, Social-Media, Newsletters

### Head of Marketing & Academy

Chaindustry. May 2022 - May 2025

```text
Built and led marketing and academy operations for a pioneering Web3 education platform, growing community to tens of thousands and scaling to over 5,000 students.
```

Skills: Web3-Marketing, Community-Management, Content-Strategy, Curriculum-Development, Academy-Operations, Twitter-X, LinkedIn, Discord, Telegram, Performance-Analytics, Affiliate-Marketing, Ambassador-Program, Event-Management

### Social Media Manager

Simbl. Feb 2024 - Nov 2024

```text
Managed social content for Simbl on X (Twitter) using Hootsuite to create and deploy content across channels.
```

Skills: Social-Media-Management, Hootsuite, Content-Creation

### Web3 Content & Social Deployment

ReHide. Feb 2024 - Oct 2024

```text
Managed content deployment across Web3 markets for ReHide, a zero-knowledge encryption tool, using Metricool.
```

Skills: Web3, Content-Deployment, Metricool, Social-Media

### Growth Lead

Disgn+. Apr 2022 - Jun 2023

```text
Developed and executed product messaging, positioning, and brand strategy, and managed content marketing and community relationships to drive growth.
```

Skills: Product-Messaging, Brand-Strategy, Customer-Research, Competitive-Intelligence, Training-Programs, Community-Management, Content-Marketing, Social-Media, Business-Systems, Recruitment

### Product Lead

Kreater Ltd.. Jan 2022 - Dec 2022

```text
Led full product lifecycle from ideation to launch, defining vision, roadmap, and go-to-market strategy, and coordinating cross-functional teams.
```

Skills: Product-Management, Go-To-Market-Strategy, Market-Research, Competitive-Analysis, Brand-Identity, Influencer-Marketing, Content-Strategy, Analytics, Sales-Enablement

### Community Lead

Shara Inc.. Oct 2021 - Feb 2022

```text
Drove merchant acquisition and onboarding, managed relationships, and resolved payment issues to support platform growth.
```

Skills: Merchant-Acquisition, Onboarding, Relationship-Management, Customer-Support, Feedback-Analysis, Payment-Reconciliation

### Head of Strategy & Communications

Playsce Interactive. Oct 2020 - Jul 2021

```text
Served as strategist and communications director, managing copywriting team, visual communication, and UX research for client engagements.
```

Skills: Strategy, Communication-Skills, Copywriting, visual-communication, UX-Research, Team-Management, Project-Delivery

## Education

### AltSchool Africa

Diploma, Product Marketing. 2022 - 2023

```text
Diploma in Product Marketing covering go-to-market strategy, competitive positioning, customer segmentation, messaging frameworks, and launch execution.
```

### University of Uyo

Bachelor of Library and Information Science, Library and Information Science. 2015 - 2021

```text
Bachelor of Library and Information Science with strong foundations in information architecture, knowledge management, and data classification.
```

### Google

Google Digital Marketing Certification, Digital Marketing

```text
Google Digital Marketing Certification.
```

### HubSpot Academy

Retargeting Marketing Certification, Marketing

```text
Retargeting Marketing Certification from HubSpot Academy.
```

## Tech stack

- Salesforce
- Google Analytics
- HubSpot
- Google Workspace
- Google Ads
- Hootsuite
- LinkedIn Ads
- Privy

To contact Udeme, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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