# Tamal Malik

Tamal Malik is a remote worker on Himalayas, Senior Associate - Operations at WNS Global Services, based in India.

Source: https://himalayas.app/@tamalmalik

```text
Digital marketing and PPC specialist who advised SMBs on Google Ads optimization and campaign performance at WNS Global Services.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | India |
| Authorized to work in | India |
| Salary expectations | 100k+ INR |
| Job categories | PPC Specialist |
| Skills | Google Ads, PPC Optimization, Digital Marketing Strategy, Campaign Performance Analysis, Google Analytics, Google Tag Manager, Conversion Tracking, Customer Relationship Management, SEO, AI Visibility KPI Analysis, AI Powered Content Generation, A B Testing, Project Planning, Google Ads Search Certification, Google Ads Measurement Certification |

## About

```text
At WNS GLOBAL SERVICES, I worked with SMB clients to improve the efficiency and effectiveness of their Google Ads campaigns through data-driven optimization. I analyzed performance metrics and shared actionable insights and recommendations.

During performance review calls, I identified client needs and provided consultative upselling. I also worked with cross-functional technical teams to ensure websites tracked relevant conversions aligned with advertisers’ marketing objectives.

At COGNIZANT TECHNOLOGY SOLUTIONS LTD, I contributed to Google Business Profile operations and supported Google Pay India Consumers. I provided customer service through calls and live chat, addressing inquiries and helping resolve issues.

At TATA CONSULTANCY SERVICES, I supported customers of a UK energy company with gas and electricity accounts. I handled customer queries across calls, live chat, and email, and worked on complaint cases, including Ombudsman Energy Services cases and deadlock letters.
```

## Experience

### Senior Associate - Operations

[WNS Global Services](https://himalayas.app/companies/wns-global-services). Jul 2025 - Aug 2026

```text
Engaged with SMB clients to improve Google Ads campaign efficiency through data-driven optimization. Delivered consultative upselling and analyzed performance metrics to provide actionable insights.
```

Skills: Google-Ads, Campaign-Optimization, Data-Analysis, Customer-Relationship-Management, Upselling, Performance-Reviews, Cross-Functional-Collaboration

### Senior Process Executive

[Cognizant Technology Solutions Ltd](https://himalayas.app/companies/cognizant). Aug 2024 - Feb 2025

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Managed and optimized Google Business Profile global presence and performance. Provided high-quality customer service through calls and live chat, ensuring prompt resolution of queries.
```

Skills: Google-Business-Profile, Customer-Service, Live-Chat, Call-Handling, problem-resolution, Customer-Satisfaction

### Process Associate

[Tata Consultancy Services](https://himalayas.app/companies/tata-consultancy-services). Dec 2020 - Feb 2023

```text
Managed customer energy accounts for a UK-based utility company, handling inbound calls, live chat, and email. Collaborated with senior management to improve complaint handling processes and resolved external complaint cases.
```

Skills: Customer-Service, Inbound-Calls, Live-Chat, Email-Support, Complaint-Handling, Stakeholder-Collaboration, Process-Improvement, Risk-Identification

## Education

### Skillshop

Google Ads Search Certification, Digital Marketing

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Google Ads Search Certification from Skillshop, completed in 2026.
```

### The Heritage Academy

Bachelor of Business Administration, Business Administration

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Bachelor of Business Administration degree from The Heritage Academy, completed in July 2020.
```

### Calcutta Public School

Higher Secondary School (XII), General Studies

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Higher Secondary School (XII) from Calcutta Public School, completed in May 2017.
```

### Calcutta Public School

Secondary School (X), General Studies

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Secondary School (X) from Calcutta Public School, completed in May 2015.
```

### Google

Foundations of Digital Marketing and E-commerce, Digital Marketing

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Foundations of Digital Marketing and E-commerce certification from Google.
```

### Skillshop

Google Ads Measurement Certification, Digital Marketing

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Google Ads Measurement Certification from Skillshop.
```

### Google

Attract and Engage Customers with Digital Marketing, Digital Marketing

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Attract and Engage Customers with Digital Marketing certification from Google.
```

### Coursera

AI-Powered Modern Marketing, Marketing

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AI-Powered Modern Marketing certification from Coursera.
```

## Tech stack

- Google Tag Manager
- Google Analytics
- Google Ads

To contact Tamal, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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