# Somesh Chatterjee Somesh Chatterjee is a remote worker on Himalayas, Lead Generation Consultant at Prayaas Consulting, based in India. Source: https://himalayas.app/@someshchatterjee ```text Brand and content strategist at The Ardour & Co. who built a home care brand’s content system, growing its followers 216% in six months. ``` | Detail | Value | | --- | --- | | Availability | Looking for a job | | Location | India | | Authorized to work in | India | | Salary expectations | 30k+ USD | | Job categories | Brand Strategist, Content Strategist, Creative Director, Digital Marketing Lead, Lead Generation Consultant | | Skills | Brand Strategy, Brand Positioning, Content Strategy, Narrative Development, Storytelling, Thought Leadership, Creative Direction, Founder Led Branding, Personal Branding, Copywriting, Concepting, Content Ecosystems, Pitch Deck Development, Strategic Communications, Community Building | | LinkedIn | https://linkedin.com/in/somesh-chatterjee | ## About ```text At The Ardour & Co., I partner directly with founders across AI, wellness, hospitality, and consumer categories to develop brand strategy, content ecosystems, and investor narratives. For a home care brand, I built the brand and content system behind 216% follower growth in six months, with roughly 100,000 organic views per month. At Mirasys India Private Limited, I shaped positioning and brand voice for Avinyx AI, translating complex capabilities into enterprise-ready content. I’ve also developed narratives for Biryani Babu’s expansion from 1 to 5 outlets and helped advance ₹3 crore+ in enterprise pipeline through solution positioning. ``` ## Experience ### Lead Generation Consultant (current) Prayaas Consulting. May 2026 - Present ```text Built an end-to-end LinkedIn Sales Navigator outreach system covering lead mapping, prospect qualification, and follow-up workflows. ``` Skills: LinkedIn-Sales-Navigator, Lead-To-Account-Mapping, Qualifying-Prospects, Follow-up-workflows, Lead-Generation ### Brand & Content Strategist (current) The Ardour & Co.. Jul 2025 - Present ```text Partner directly with founders to develop brand strategy, content ecosystems, and investor narratives across AI, wellness, hospitality, and consumer categories. Built the brand and content system behind a home care brand's 216% follower growth in 6 months. ``` Skills: Brand-Strategy, Content-Strategy, Investor-Narratives, Founder-Led-Branding, Content-Ecosystems, Positioning, Thought-Leadership, Script-Writing, Client-Conversion ### Social Media & Brand Strategist (current) BrandSensitize™. Jul 2025 - Present ```text Built the content strategy, creative direction, and thought leadership positioning that scaled company LinkedIn presence from 0 to 12,500+ followers. ``` Skills: Content-Strategy, Creative-Direction, Thought-Leadership, LinkedIn-Growth, Brand-Positioning ### Brand Custodian → Sales Analyst Mirasys India Private Limited. Aug 2025 - May 2026 ```text Directed brand strategy and content for a confidential political branding engagement, leading a 4-member team. Shaped product positioning and brand voice for Avinyx AI and developed solution narratives that advanced ₹3 crore+ in enterprise pipeline. ``` Skills: Brand-Strategy, Content-Strategy, Narrative-Development, Stakeholder-Communication, Product-Positioning, Technical-Presentations, AI-Use-Case-Documentation, Solution-Decks, Website-Content, Enterprise-Pipeline-Development ### Digital Marketing Lead Hatchtag. Jan 2024 - Jul 2025 ```text Shaped content strategy and brand voice that grew social following 53% and lifted engagement 45%. Directed campaign narrative and creative for a Shark Tank India–featured hearing aid brand, achieving a 4.75% Google Ads conversion rate. ``` Skills: Content-Strategy, Brand-Voice, Social-Media-Growth, Campaign-Narrative, Creative-Direction, Google-Ads, Paid-Funnels, Organic-Content, Brand-Messaging, Customer-Acquisition ### Personal Brand Builder Personal Brand Building. Jan 2025 - Jun 2025 ```text Built a personal brand voice and content strategy from 0 to 2,800+ followers in 6 months, generating 300,000+ impressions and 8,000+ engagements. Converted 2 consulting clients directly through original thought leadership content. ``` Skills: Personal-Branding, Content-Strategy, Thought-Leadership, LinkedIn-Growth, Engagement, Client-Conversion ## Education ### Adobe Social Media Content and Strategy, Social Media. 2024 - 2025 ```text Completed Social Media Content and Strategy certification from Adobe from November 2024 to January 2025. ``` ### Techno Main Salt Lake Bachelor of Business Administration, Marketing. 2021 - 2024. Grade: 7.9 ```text Bachelor of Business Administration in Marketing from Techno Main Salt Lake, Kolkata, with a GPA of 7.9. ``` ### Google Email Marketing, Email Marketing. 2023 - 2023 ```text Completed Email Marketing certification from Google from April 2023 to July 2023. ``` ### NPTEL Integrated Marketing, Marketing. 2022 - 2022 ```text Completed Integrated Marketing certification from NPTEL from January 2022 to March 2022. ``` ### B.D.M. International Senior Secondary, Commerce. 2019 - 2021. Grade: 80% ```text Senior Secondary in Commerce from B.D.M. International, Kolkata, with 80% marks. ``` ## Tech stack - Figma - Google Workspace - Gemini - LinkedIn Sales Navigator - Canva - Google Ads - ChatGPT - Claude To contact Somesh, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire). ## People also viewed - [Sumona Digital](https://himalayas.app/@sumonad): Brand Executive, House of creators - [Cherryy Chauhan](https://himalayas.app/@cherryychauhan): Brand Strategy Partner, BBH India - [Monica Sarosia](https://himalayas.app/@monicasarosia): Brand Consultant, Freelance Brand Consultant - [AVEEK KONAR](https://himalayas.app/@aveekkonar): Creative Brand Strategist, CuriousED - [Radhika Sharma](https://himalayas.app/@radhikasharma3): Media Manager & Content Head, Desibrat Club - [Devansh Dave](https://himalayas.app/@devanshdave): Personal Branding Lead, Craywingz - [jay soni](https://himalayas.app/@jaysoni1): Digital Marketing Associate, Fanzart LLP - [Mouris Bashir](https://himalayas.app/@mourisbashir): Independent Consultant, Short Form Content & Video, Adani Group - [sumukh kadekar](https://himalayas.app/@sumukhkadekar): Lead Marketing Strategist & Brand Consultant, Freelance / Independent Agency - [Rahul Roy Mathew](https://himalayas.app/@rahulroymathew): Marketing & Brand Lead, Convocart & Interflow