# Shraddha User

Shraddha User is a remote worker on Himalayas, Content Manager at Essentially Sports (Netflixjunkie), based in India.

Source: https://himalayas.app/@shraddhauser8

```text
Content Manager at Essentially Sports, where I guide a 15–20-person team and grow MSN syndication traffic through content strategy.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | India |
| Authorized to work in | India |
| Salary expectations | 418k+ INR |
| Job categories | Content Manager, Journalist, Public Relations Executive |
| Skills | Content Strategy, Content Development, SEO, Editorial Review, Content Editing, Google Search Console, Google Analytics 4, MSN, Media Relations, Media Research, Copywriting, Fact Checking, Field Reporting, Source Interviewing, Press Clipping |

## About

```text
At Essentially Sports, I develop content strategies, manage a team of 15–20 writers, editors, and content creators, and use Google Search Console and GA4 analytics to refine performance and grow MSN syndication traffic. I also review, approve, and edit content before publication.

Previously, as a Senior Content Writer at Essentially Sports, I produced more than 2,000 SEO-optimized articles, several of which became viral trends on YouTube, Pinterest, and other platforms. At The Hindu, I edited and published time-critical stories, with several ranking among the day's top articles and in Google News' top stories.

My reporting and communications work has included covering crime, weather, and elections for Odisha Bytes, as well as writing newsletters, website copy, and social media content at JB Consulting and Strategies. I'm currently pursuing a Masters in Public Policy at Tata Institute of Social Sciences, with a growing focus on governance, international relations, and responsible AI in the public sector.
```

## Experience

### Content Manager (current)

Essentially Sports (Netflixjunkie). Oct 2023 - Present

```text
Develops and executes content strategies to grow audience engagement, managing a team of 15-20 writers and editors. Uses Google Search Console and GA4 analytics to track performance and grow MSN syndication traffic.
```

Skills: Content-Strategy, Team-Leadership, Google-Search-Console, GA4, SEO, Editorial-Management, MSN

### Public Relations Executive Trainee

JB Consulting and Strategies. Oct 2025 - Jan 2026

```text
Analyzed media coverage to assess client communication strategies, tracked competitor activity, and compiled press clipping reports. Authored newsletters, website copy, social media content, and client dossiers.
```

Skills: Media-Analysis, Press-Clipping, Copywriting, Social-Media-Content, Customer-Dossiers

### Editorial Intern

The Hindu. May 2025 - Jun 2025

```text
Edited and published time-critical, SEO-optimized stories under tight deadlines, averaging 10-12 pieces daily across print and digital. Verified sourcing through rigorous fact-checking and collaborated with graphics and senior editors.
```

Skills: Editing, SEO, Fact-Checking, Collaboration, Publishing-(Print-and-Digital)

### Editorial Intern

Odisha Bytes. May 2024 - Jun 2024

```text
Reported on crime, weather, and elections, producing six bylined stories that each earned over 1,000 impressions and 500 shares on average. Conducted on-field reporting and source interviews.
```

Skills: Reporting, Interviewing, Field-Reporting, Byline-Articles

### Senior Content Writer

Essentially Sports (Netflix Junkie). Jul 2022 - Sep 2023

```text
Produced high-performing, SEO-optimized content across more than 2,000 articles, several of which became viral trends on YouTube and Pinterest. Cultivated niche subject-matter expertise that built a loyal readership.
```

Skills: SEO, Content-Writing, Viral-Content-Development, Niche-Expertise, Audience-Engagement

## Education

### Tata Institute of Social Sciences

Master's in Public Policy, Public Policy

```text
Currently pursuing a Master's in Public Policy.
```

### UNESCO & University of Oxford's Saïd Business School

AI and Digital Transformation in Government, AI and Digital Transformation in Government

```text
Currently pursuing a certification in AI and Digital Transformation in Government.
```

### KIIT University (KIIT School of Mass Communication and Journalism)

Bachelor's in Mass Communication and Journalism, Mass Communication and Journalism. Grade: CGPA 8.5+

Activities and societies: Member, Press Club, KSMC (2023–Current); Best Presenter, Advertisement Courses, Brand Karnival

```text
Bachelors of Mass Communication and Journalism with a CGPA of 8.5+. Member of the Press Club, KSMC (2023–Current) and Best Presenter in Advertisement Courses, Brand Karnival.
```

### KIIT International School

XII CBSE Board, CBSE Board. Grade: 85%

Activities and societies: Chief Editor, Carinae Magazine (Yearly School Publication)

```text
Completed XII CBSE Board with 85%. Chief Editor of Carinae Magazine, the yearly school publication.
```

### St. Joseph's Girls' High School

X ICSE Board, ICSE Board. Grade: 88.6%

```text
Completed X ICSE Board with 88.6%.
```

## Tech stack

- Google Search Console

To contact Shraddha, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

## People also viewed

- [Indrayudh Talukdar](https://himalayas.app/@indrayudhtalukdar): Features Writer, Film Fugitives
- [Sarthak Khanna](https://himalayas.app/@sarthakkhanna): Assistant Content Manager, SportsKeeda
- [Shubam Sakhshar](https://himalayas.app/@shubamsakhshar): Content Writer, CyberPoint Pvt Ltd
- [Aparna Amol](https://himalayas.app/@aparnaamol): Deputy Manager Marketing Comms, Bharat Ratnam Mega CFC
- [Shriya Sharma](https://himalayas.app/@shriyasharma2): Young Professional – Media, Ministry of Youth Affairs & Sports
- [Prithviraj Roy](https://himalayas.app/@prithvirajroy): Copy Editor, LH2 Holdings
- [Huda Khambe](https://himalayas.app/@hudakhambe): Sub Group Head, EssentiallySports
- [Ishika Ghosh](https://himalayas.app/@ishikaghosh1): Content Writer (NBA), Essentially Sports
- [Priyal Ray](https://himalayas.app/@priyalray): Senior Manager, Content Marketing & SEO, AND Academy
- [pratyay mohanta](https://himalayas.app/@pratyaymohanta): Reporter, OrissaPOST
