# Rohit Tandon Rohit Tandon is a remote worker on Himalayas, Founder & Strategic Marketing Consultant at Quite The Idea, based in India. Source: https://himalayas.app/@rohittandon1 ```text Founder and strategic marketing consultant at Quite The Idea, connecting brand strategy with growth; advised across 55+ brand engagements and 15+ industries. ``` | Detail | Value | | --- | --- | | Availability | Looking for a job | | Location | India | | Authorized to work in | India | | Salary expectations | 1529k+ INR | | Job categories | Marketing Consultant, Brand Strategist, Performance Marketing Manager, Marketing Strategist | | Skills | Brand Strategy, Marketing Strategy, Performance Marketing, Digital Marketing, Growth Marketing, Paid Media, Go To Market Strategy, Campaign Planning, Campaign Optimization, Lead Generation, E commerce Marketing, Customer Acquisition, Conversion Rate Optimization, Marketing Analytics, Reporting Dashboards | | LinkedIn | https://linkedin.com/in/rohit-tandonn | ## About ```text At Quite The Idea, I help businesses sharpen their positioning, make smarter marketing decisions, and connect brand strategy with growth. I started this strategy-led venture around the belief that great ideas need great direction. At BrandJam Media, I helped build the business and performance marketing function, working across 55+ brand engagements and 15+ industries. As an advisor, I continue to own performance marketing end-to-end across Meta, Google, and LinkedIn, connecting business objectives with measurable outcomes. ``` ## Experience ### Founder & Strategic Marketing Consultant (current) Quite The Idea. Sep 2026 - Present ```text Started Quite The Idea to do marketing differently. A strategy-led venture built around one simple belief: great ideas need great direction. The name comes from a simple thought - in a world that is constantly asking brands to make more noise, sometimes the smartest thing is to pause, think, and find quite the idea. I work at the intersection of brand strategy, marketing, and growth - helpin ``` ### Advisor | Brand Strategy & Performance Marketing (current) BrandJam Media. Aug 2026 - Present ```text Advising BrandJam Media across brand strategy, performance marketing, and paid media, while owning the performance marketing function end-to-end: from strategy and planning to execution, optimization, and reporting. I work across Meta, Google, and LinkedIn, building acquisition, lead-generation, and e-commerce campaigns that connect business objectives with measurable marketing outcomes. From ``` ### Co-Founder & CMO BrandJam Media. Apr 2022 - Jul 2026 ```text Started with a blank canvas and built the business and performance marketing function into a structured growth engine. Led strategy and execution for 30+ brands across D2C, Real Estate, Retail, HoReCa, and Services - aligning marketing directly with revenue outcomes. Turned scattered efforts into clear GTM strategies. Built full-funnel paid ecosystems across Meta, Google, and LinkedIn. Optimized ``` ### Co-Founder Ekfrasi Mumbai. Jun 2022 - Nov 2025 ```text Co-founded a performing arts-focused community platform designed to provide artists with an open, judgment-free stage to showcase their craft. What began as a passion-led initiative evolved into a structured event ecosystem - from concept to execution. Led end-to-end ownership of: • Event ideation, structure design, and programming • Artist outreach, onboarding, and relationship management • Ve ``` ### MBA - Brand Marketing Summer Intern Century Real Estate Holdings Pvt Ltd. Apr 2025 - Jul 2025 ```text Worked with the brand and marketing team to support strategic initiatives across real estate projects, combining market research, pricing insights, and digital thinking to drive stronger sales alignment. Key Contributions: • Conducted competitor benchmarking and 15+ mystery site visits to identify positioning gaps and differentiation opportunities • Contributed to demand forecasting and pricing ``` ### PPC Account Executive TG Connect Media Services. Dec 2021 - Apr 2022 ```text Managed performance marketing campaigns across Meta, Google, LinkedIn, and Amazon ecosystems, supporting multi-industry clients with structured paid acquisition strategies. Key Responsibilities & Impact: • Led paid campaign planning and execution across 10+ client accounts • Improved CTR and reduced CPL through structured audience segmentation and creative testing • Conducted competitor analysis ``` ### Marketing And Business Development Intern STANDOUT. Dec 2020 - Feb 2021 ```text Early exposure to the commercial side of digital marketing in an international market. • Learned how digital marketing services are positioned and sold to B2B clients • Assisted in prospecting and understanding client business needs • Observed sales conversations and solution-based pitching • Gained insight into the Singapore market and cross-border client communication This experience helped me ``` ### Social Media Marketing Manager ArchitectureLive! - Architecture and Design. Jul 2020 - Jan 2021 ```text Worked on building and maintaining the digital presence of two architecture-focused brands within the parent network. • Managed brand communication across Instagram, Facebook, LinkedIn, and Twitter • Understood how different platforms require different content positioning and audience engagement approaches • Learned to maintain visual and messaging consistency across multiple digital channels • O ``` ### Social Media Marketing Intern Sarvahitey. Apr 2020 - Jul 2020 ```text Supported digital awareness initiatives during the COVID-19 period. • Shared verified and important updates through social media to increase public awareness • Assisted in disseminating timely information to reach a wider audience • Learned the importance of responsible communication during crises • Gained exposure to how digital platforms can be used for social impact This experience reinforced ``` ### Personal Financial Advisor Edelweiss Tokio Life Insurance. Nov 2019 - Jul 2020 ```text Freelance role focused on client outreach and insurance advisory. • Conducted direct outreach to potential clients and generated leads • Learned consultative selling and how to understand client financial needs • Positioned insurance solutions based on long-term planning conversations • Handled objections and built trust through one-on-one discussions • Worked with performance-based targets, stre ``` ### Digital Marketing Intern Bayside Media Private Limited. May 2019 - Jul 2019 ```text Early exposure to digital marketing execution and team coordination. • Assisted in creating creatives for social media and website use • Supported social media marketing initiatives across platforms • Helped coordinate and guide fellow marketing interns on assigned tasks • Gained hands-on experience in content execution and campaign basics This role introduced me to structured digital marketing ``` ### Marketing Intern Lazy Bone Publications. Apr 2018 - Jul 2018 ```text Entry-level exposure to marketing operations and communication processes. • Assisted in maintaining sales records and tracking performance data • Supported marketing communication efforts • Overall exposure to all the departments in the company for extensive learning • Learned the fundamentals of coordination between sales and marketing functions This experience built my foundational understandi ``` ## Education ### Kirloskar Institute of Management (KIM) PGDM, Marketing & Operations. 2024 - 2026 ### VG Vaze College (Kelkar College) Bachelor of Mass Media, Advertising. 2018 - 2021 ### IIDE - Indian Institute of Digital Education Google Ads Certified ```text Mar 2021 ``` ### GrowthSchool LinkedIn 5Day Workshop ```text May 2021 ``` ### IIDE - Indian Institute of Digital Education Facebook & Instagram Ads Certified ```text Oct 2020 ``` ### Google Google Fundamental Ads ```text Jan 2020 · Expired Jan 2021 ``` ### IIDE - Indian Institute of Digital Education Colour Theory ```text Oct 2020 ``` ### IIDE - Indian Institute of Digital Education E-Commerce ```text Oct 2020 ``` ### IIDE - Indian Institute of Digital Education Diploma in Digital Marketing, Digital Marketing. 2019 - 2020 ### IIDE - Indian Institute of Digital Education Linkedin Basics ```text Oct 2020 ``` ### IIDE - Indian Institute of Digital Education Certified Digital Marketer ```text Aug 2020 ``` ### IIDE - Indian Institute of Digital Education Video Marketing ```text Apr 2020 ``` ### Trinity College London Grade 3, Guitar Trinity Exam (Rock & Pop) ```text Nov 2019 ``` ### Compufield Computer Institute Advance Ms- Office (Adv Excel, Word, Powerpoint, Excel) ```text Apr 2019 ``` ### Bayside Media Private Limited Mandarin Language (Basic Conversation Course) ```text Mar 2019 ``` ### United Nations Global Compact SEAL Programme ```text Mar 2019 ``` ### VG Vaze College of Arts, Commerce & Science Higher Secondary (HSC), Commerce. 2016 - 2018 ### Trinity College London Grade 2, Guitar Trinity Exam (Rock & Pop) ```text Oct 2018 ``` ### Trinity College London Grade 1, Guitar Trinity Exam (Rock & Pop) ```text Nov 2017 ``` ### New Horizon Scholars School, Thane (W) Secondary School. 2013 - 2016 ## Tech stack - Microsoft Excel - Google Ads - LinkedIn Ads - Microsoft Word - Microsoft PowerPoint To contact Rohit, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire). ## People also viewed - [Shubham Meshram](https://himalayas.app/@shubhammeshram): Marketing Intern, SG Analytics - [Priyam Patodi](https://himalayas.app/@priyampatodi): Deputy Manager, Brand and Product Marketing, Pramerica Life Insurance Limited - [Monish Jagger](https://himalayas.app/@monishjagger): Marketing & Strategy Intern, Australian Gold Fund - [Jaianand Lalwani](https://himalayas.app/@jaianandlalwani): Deputy Marketing Manager, House of Hiranandani - [Aditya Rajnarayan](https://himalayas.app/@adityarajnarayan): Marketing Manager, Dotgo (Gupshup Technologies) - [Bhakti Satyendra](https://himalayas.app/@bhaktisatyendra): Lead Brand Strategy and Planning, Conferra.ai - [Nandini Soti](https://himalayas.app/@nandinisoti): Founder's Office Associate, Simple Plan Media - [Samriddhi Ramawat](https://himalayas.app/@samriddhiramawat): Independent Growth Marketing Consultant, Self Employed - [Anjali Bansal](https://himalayas.app/@anjalibansal): Biddable Manager, Pixel Mint Media - [rupali tripathy](https://himalayas.app/@rupalitripathy): Content Supervisor, ImagiNxt