# Rayan Habib

Rayan Habib is a remote worker on Himalayas, Creative Director & Content Producer at Have the H Factor, based in Pakistan.

Source: https://himalayas.app/@rayanhabib

```text
I build electronic sound worlds from South Asian musical traditions, archival audio, and digital production.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | Pakistan |
| Authorized to work in | Pakistan |
| Salary expectations | 80k+ USD |
| Job categories | Sound Art, Music Producer, Creative Director, Content Producer, Audio Editor, Video Editor |
| Skills | Composition, Arrangement, Electronic Music, Sound Design, Audio Processing, Machine Learning, Stem Separation, IZotope RX, Synthesizers, Keyboard, Guitar, Programmed Percussion, Recording, Mixing, Mastering, Acoustic Preservation, audio restoration, Creative Direction, Content Production, Creative Strategy, Consumer Psychology, Market Research, Audience Targeting, Meta Ads, Graphic Design, Video Editing, Digital Distribution, Project Management |

## What I'm looking for

```text
I'm looking to create work at the intersection of South Asian musical traditions, psychological frameworks, archival audio, and digital production, building multicultural bridges through contemporary sound.
```

## About

```text
I build electronic and avant-garde sound environments from North Indian classical, folk, and Qawwali frameworks, using composition, synthesis, recording, mixing, and mastering to create multi-instrumental work.

In my independent practice, I use machine-learning stem separation and iZotope RX 11 to isolate, analyse, restore, and evolve historical regional recordings while preserving their acoustic and intellectual architecture.

I also lead creative strategy and digital content production at Have the H Factor, applying consumer psychology to positioning, audience targeting, and Meta Ads campaigns. My work spans creative direction, video editing, graphic design, digital distribution, and full release management.
```

## Experience

### Creative Director & Content Producer (current)

Have the H Factor. Mar 2025 - Present

```text
Lead creative strategy and digital content production for an international executive coaching and personal-growth company. Apply consumer psychology frameworks to content design, positioning, and audience targeting, and plan paid social campaigns (Meta Ads) to support content reach and growth.
```

Skills: Creative-Strategy, Content-Production, Consumer-Psychology, Audience-Targeting, Meta-Ads, Social-Media-Marketing

### Independent Sound Artist and Electronic Music Producer (current)

Self Employed. Jan 2016 - Present

```text
Self-directed practice in composition, synthesis, recording, mixing, and acoustic preservation. Uses machine-learning stem separation and iZotope RX 11 for archival audio processing and re-contextualizes South Asian musical frameworks within contemporary electronic and avant-garde sound environments.
```

Skills: Composition, Arrangement, Electronic-Music, Sound-Design, Audio-Processing, Synthesizers, Keyboard, Guitar, Mixing, Mastering, Machine-Learning, IZotope-RX, Project-Management

### Creative Director

ETO Foods. Jan 2022 - Sep 2023

```text
Led brand-building and market research initiatives alongside university studies. Applied psychological principles to improve content performance and algorithmic reach, and produced graphic design and video editing assets for the brand's social channels.
```

Skills: Brand-Building, Market-Research, Psychology, Content-Performance, Graphic-Design, Video-Editing, Social-Media

### Editor

TEDx GCU Lahore. Nov 2022 - Mar 2023

```text
Edited main speaker video and audio content for the official international TEDx event held in Lahore.
```

Skills: Video-Editing, Audio-Editing

## Education

### Government College University Lahore

BSc (Hons.), Psychology. 2020 - 2024. Grade: CGPA 3.2 (78.33%)

```text
BSc (Hons.) Psychology from Government College University Lahore, completed in 2024 with a CGPA of 3.2.
```

### The Lahore Alma

O and A Levels, General Studies. 2014 - 2020

```text
Completed O and A Levels at The Lahore Alma from 2014 to 2020.
```

## Tech stack

- Google Drive
- Google Analytics
- Figma
- HubSpot
- Adobe Premiere Pro
- Google Ads
- ComfyUI
- Lovable
- Meta Business Suite

To contact Rayan, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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