# Rahul Roy Mathew

Rahul Roy Mathew is a remote worker on Himalayas, Marketing & Brand Lead at Convocart & Interflow, based in India.

Source: https://himalayas.app/@rahulroymathew

```text
Marketing and Brand Lead at Convocart & Interflow, shaping go-to-market strategy and producing AI-assisted campaign content.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | India |
| Authorized to work in | India |
| Salary expectations | 1400k+ INR |
| Job categories | Brand Strategist, Creative Director, Social Media Marketing Specialist |
| Skills | Brand Strategy, Go To Market Strategy, Brand Positioning, Campaign Planning, Creative Direction, Brand storytelling, Social Media Marketing, Content Strategy, Copywriting, Market Research, Competitive Analysis, Content Research, Pitch Deck Development, Video Editing, AI Assisted Content Production |
| LinkedIn | https://linkedin.com/in/rahulroymathew |

## About

```text
At Convocart & Interflow, I lead marketing and branding for an AI voice agent and a GST reconciliation product for CA firms. I build go-to-market strategy and positioning, pitch to prospective customers and ad clients, and produce scripts, visuals, and voiceovers with AI and generative video tools.

At UN Tourism, I executed digital campaigns for World Tourism Day, the General Assembly, and Executive Council, generating 2.5M+ impressions and 400K+ engagements. My work has also included supporting brand planning at Stark Communications, leading creative direction for D2C brands at Mocktail, and creating social content and campaigns for brands including Kerala Tourism, Ather Energy, and Netflix India.
```

## Experience

### Marketing & Brand Lead (current)

Convocart & Interflow. Sep 2026 - Present

```text
Lead all marketing and branding for Convocart (AI voice agent) and Interflow (GST reconciliation for CA firms). Build go-to-market strategy and positioning, and produce scripts, visuals, and voiceovers with AI and generative video tools.
```

Skills: Go-To-Market-Strategy, Positioning, AI-Content-Creation, Generative-Video, Script-Writing, Visual-production

### Account Executive – Planning and Strategy (current)

Stark Communications Pvt Ltd. Oct 2025 - Present

```text
Support brand planning and campaign development through consumer, competitor, and market research. Contributed to festive campaign planning for Ather Energy and helped design a professional course on Strategic Advertising and Brand Communication for MBA students at CUSAT.
```

Skills: Brand-Strategy, Consumer-Research, Competitive-Analysis, Market-Research, Campaign-Development, Course-Design

### Brand Strategy & Creative Direction (current)

Mocktail

```text
Lead positioning and creative direction for D2C brands including Perfora, Man Matters, and Bummer. Write and direct performance creative scripts across 8 product categories and help bring in new accounts.
```

Skills: Brand-Strategy, Creative-Direction, Positioning, Performance-Creatives, Script-Writing, Account-Management

### Digital Media Executive

UN Tourism. Apr 2023 - Aug 2025

```text
Executed digital campaigns for World Tourism Day, the General Assembly, and Executive Council, generating 2.5M+ impressions and 400K+ engagements. Coordinated with teams across departments and amplified 20+ international and partner events through real-time coverage and tailored storytelling.
```

Skills: Digital-Campaigns, Social-Media-Analytics, Content-Strategy, Content-Calendar-Management, Stakeholder-Coordination, Real-Time-Coverage-Systems, KPI-Monitoring

### Social Media Marketer / Visual Storyteller

Stark Communications Pvt Ltd. May 2022 - Apr 2023

```text
Created 50+ reels, videos, and social-media assets for 15+ clients, including Kerala Tourism, Milma, Toit Brewpub, and Ather Energy. Managed accounts with a combined following of 1M+ users and conducted market, competitor, and audience research.
```

Skills: Social-Media-Marketing, Content-Creation, Video-Production, Account-Management, Market-Research, Competitive-Analysis, Pitch-Decks, Candidate-Presentation

### Social Media Marketer

Under 25 Pvt Ltd. Apr 2020 - Mar 2021

```text
Ran 4 large-scale campaigns including a Deepika Padukone collaboration and the viral #DigSwirlSpreadIt (100K+ posts). Created branded content with Netflix India, OnePlus, Slaycoffee, and Epigamia, and led 25–30 account managers.
```

Skills: Social-Media-Marketing, Campaign-Management, Branded-Content, Influencer-Collaboration, Team-Leadership

## Education

### TKM College of Engineering

Bachelor of Technology, Mechanical Engineering. 2017 - 2021

```text
Pursued a Bachelor of Technology in Mechanical Engineering from 2017 to 2021.
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### Loyola School

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Attended Loyola School in Kerala.
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### Trivandrum International School

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Attended Trivandrum International School in Kerala.
```

## Tech stack

- Google Analytics
- Adobe Photoshop
- Adobe Illustrator
- Adobe Premiere Pro
- Adobe After Effects
- Canva
- Hootsuite
- DaVinci Resolve
- CapCut
- Meta Business Suite

To contact Rahul, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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