# Priyanjali Pratap Singh

Priyanjali Pratap Singh is a remote worker on Himalayas, Senior CRM Associate at Freelance (Israel Based Fintech Startup), based in India.

Source: https://himalayas.app/@priyanjalipratapsing

```text
Senior CRM Associate at a fintech startup who built a GTM intelligence platform that increased banker productivity by 52%.
```

| Detail | Value |
| --- | --- |
| Availability | Looking for a job |
| Location | India |
| Authorized to work in | India |
| Salary expectations | 4580k+ INR |
| Job categories | CRM Associate, Data Analyst, CRM Analyst, Decision Analyst |
| Skills | Salesforce, HubSpot, CRM Operations, Lead Management, Contact Management, Account Management, Opportunity Management, Pipeline Management, Data Quality, Sales Operations, Salesforce Flows, Workflow Automation, Lead Routing, CRM Dashboards, KPI Reporting |
| LinkedIn | https://linkedin.com/in/priyanjali-pratap-singh |
| GitHub | https://github.com/priyanjalising |

## About

```text
At a fintech startup, I built a multi-agent GTM intelligence platform that automates lead discovery, enrichment, scoring, personalization, and outreach, increasing banker productivity by 52%. I also configured Salesforce workflows and managed Salesforce and HubSpot CRM processes.

At Recur Club, I established HubSpot CRM data architecture from scratch and built real-time KPI dashboards integrating MySQL, MongoDB, and HubSpot. My workflow redesign improved operational efficiency by 50%, reduced lead leakage by 75%, and increased revenue by 20%.

At Dunnhumby, I analyzed customers and products across four Fortune 500 retailers, applying clustering and propensity models to personalize offers and increase engagement by 20% and repeat purchases by 15%. Earlier, at ZS Associates, I developed predictive models and SQL/Python utilities that reduced manual reporting time by 30%.
```

## Experience

### Senior CRM Associate (current)

Freelance (Israel Based Fintech Startup). Dec 2025 - Present

```text
Built a multi-agent GTM intelligence platform integrating web scraping, Apify, LangGraph, and LLM gateways to automate lead discovery, enrichment, scoring, personalization, and outreach, increasing banker productivity by 52%. Configured Salesforce Flows and automated lead assignment, follow-ups, notifications, and sales workflows to reduce manual effort and improve process consistency.
```

Skills: Web-Scraping, Apify, LangGraph, LLM, Salesforce, HubSpot, CRM, Dashboarding, A-B-Testing, Data-Integration

### Senior Data Associate - CRM

[Dunnhumby](https://himalayas.app/companies/dunnhumby). May 2025 - Dec 2025

```text
Audited Salesforce CRM and connected revenue systems to identify duplicate records, data inconsistencies, outdated configurations, and automation gaps. Configured lead routing, scoring, lifecycle tracking, pipeline stages, and follow-up workflows to improve CRM processes and sales productivity.
```

Skills: Salesforce, CRM, Data-Analysis, Clustering, Propensity-Modeling, Lead-Routing, Workflow-Automation, Dashboarding

### Senior Data Analyst - CRM

Recur Club. Jul 2023 - Apr 2025

```text
Established the HubSpot CRM data architecture from scratch, standardizing data capture, pipeline logic, and reporting while reducing data inaccuracies to below 5%. Redesigned Customer Success and Business Development workflows using data-driven insights, improving operational efficiency by 50%, reducing lead leakage by 75%, and increasing revenue by 20%.
```

Skills: HubSpot, CRM, Data-Architecture, KPI-Dashboards, MySQL, MongoDB, N8n, Make, Zapier, Clay, Automation, Data-contracts, Reporting

### Decision Analytics Associate

[ZS Associates](https://himalayas.app/companies/zs-associates). Jul 2021 - Mar 2023

```text
Conducted exploratory analytics and market research for leading pharmaceutical companies, leveraging ATU trackers, demand estimation models, and regression-based forecasting to inform product strategies. Built and interpreted predictive models (regression, decision trees, KNN) to identify market penetration opportunities and optimize sales performance, and presented findings to client stakeholders
```

Skills: Exploratory-Analysis, Market-Research, ATU, Demand-Estimation, regression, Decision-Trees, KNN, SQL, Python, Automation

## Education

### Guru Gobind Singh Indraprastha University

Bachelor's, Electrical and Electronics Engineering. 2017 - 2021. Grade: 8.5/10 (Honors - Top 7 percentile)

```text
Bachelor's degree in Electrical and Electronics Engineering with a GPA of 8.5/10, graduating with honors in the top 7 percentile.
```

## Tech stack

- Snowflake
- Salesforce
- PySpark
- MySQL
- MongoDB
- Databricks
- Slack
- Python
- HubSpot
- Google Workspace
- Google Sheets
- Git
- Apify
- Zapier
- SQL
- N8N
- LangGraph
- Make
- Clay

To contact Priyanjali Pratap, message them from this profile with a Himalayas employer account: [Hire on Himalayas](https://himalayas.app/hire).

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